Trade Resources Company News General Mills to Relaunch Count Chocula, Franken Berry and Boo Berry, Frute Brute

General Mills to Relaunch Count Chocula, Franken Berry and Boo Berry, Frute Brute

US-based food company General Mills is set to relaunch Big G Monsters cereals range - Count Chocula, Franken Berry and Boo Berry, Frute Brute and Yummy Mummy - for a limited time.

The five Monsters Cereals will be available at select retailers across the country by the end of this month with full nationwide distribution in early September for a suggested retail price of $2.50 per box.

Under an exclusive agreement, the cereals will be available in retro packaging at Target stores.

Introduced in 1971, Count Chocula cereal is a blend of chocolaty cereal made with whole grain corn and marshmallow shapes.

Franken Berry, which is a pink version of Frankenstein's monster, combines strawberry-flavored cereal made with whole grain corn and colorful marshmallow shapes. Boo Berry was introduced in 1973 and it features blueberry-flavored frosted cereal made with whole grain corn and colorful marshmallow shapes.

Made with whole grain corn, Frute Brute cereal combines fruit-flavored cereal with lime-flavored marshmallows, Yummy Mummy cereal combines fruit-flavored cereal with vanilla-flavored marshmallows.

 

 

Source: http://bakeryandcereals.food-business-review.com/news/general-mills-to-relaunch-big-g-monsters-cereals-range-in-us-210813
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General Mills to Relaunch Big G Monsters Cereals Range in US