Audi delivered a convincing performance in the first half of 2014 with solid key figures. In the period of January through June, the Ingolstadt-based carmaker set a new record with deliveries of 869,355 Audi vehicles.
The Audi Group posted first-half revenue of € 26.7 billion and operating profit of € 2.7 billion. In the first six months of this year, the company achieved an operating return on sales of 10.0 percent and was thus at the upper end of its strategic target corridor of eight to ten percent.
Revenue of € 26.7 billion, operating profit of € 2.7 billion and operating return on sales of 10.0 percentCFO Axel Strotbek: "Despite major challenges, Audi is systematically continuing along its path of high-quality growth."Ongoing investment offensive for new models, innovative technologies and the expansion of worldwide manufacturing structures
At the half-year press conference in Munich, CFO Axel Strotbek stated: "Despite major challenges, Audi is systematically continuing along its path of high-quality growth." Audi appeals to customers with its attractive model portfolio. The company therefore expects to deliver significantly more than 1.6 million cars of the brand with the Four Rings this year, once again breaking the prior-year record.
From January through June, the Audi Group delivered to customers 869,355 automobiles with the Four Rings: an increase of 11.4 percent (H1 2013: 780,467). The company sold 50 percent more units of the new A3 family* than in the first half of last year. At the same time, the large models A6*, A7*, Q7* and A8* together recorded an increase in unit sales of 10.1 percent.
Due to the growth in vehicle deliveries, revenue increased despite negative currency effects by 5.8 percent to € 26,690 million (H1 2013: € 25,234).
As a result of the volume growth as well as higher research and development expenditure for groundbreaking technologies and new products, the Audi Group's cost of sales in the first six months of this year increased by 8.3 percent to € 21,870 million (H1 2013: € 20,190). At the same time, distribution costs rose to € 2,419 million (H1 2013:€ 2,284). The company achieved an operating profit for the first half of 2014 of € 2,671 million (H1 2013: € 2,644).
The operating return on sales for the first six months was 10.0 percent (H1 2013: 10.5), and was thus at the upper end of the strategic target corridor of eight to ten percent. The Audi Group posted a profit before income taxes of € 3,102 million for the first half of this year (H1 2013:€ 2,974), equivalent to a return on sales of 11.6 percent (H1 2013: 11.8). Profit after income taxes amounted to € 2,323 million (H1 2013: € 2,178).
Axel Strotbek, CFO of AUDI AG, stated: "We are currently making substantial advance expenditure that will pay off in the medium and long term." This is why Audi approved the biggest investment program in the company's history at the end of last year. By 2018, a total of approximately € 22 billion will flow into new models, technologies and the continuously expanding worldwide production network. From January until June 2014, Audi invested € 1,552 million in its business operations (H1 2013: € 1,240), 25 percent more than in the prior-year period.
Despite increased advance expenditure, Audi completely financed all its investments out of its cash flow from operating activities, which increased in the first six months of the year to € 3,712 million (H1 2013: € 3,236).
Net liquidity of € 15,324 million at June 30, 2014 was significantly higher than a year earlier (June 30, 2013: € 13,536).
In 2014, the Audi Group intends to grow in all regions of the world and to strengthen its leading position in both Europe and in China. Depending on the economic conditions, the brand with the Four Rings expects to post revenue growth in full-year 2014.