Advantis has delivered the first orders of Amstercan packaging to Natural Elements and has acquired new Amstercan customers.
Advantis is aggressively marketing the Amstercan packaging process to California medical marijuana cooperatives, and Advantis CEO, Christopher Swartz, shared his excitement about the acquisition of new business. "We've received sizable orders from two new dispensaries, and the word is spreading," Swartz said. "The cooperatives are responding to our outreach program and we already have over 30 new customer order inquiries."
Swartz said that Natural Elements was thrilled with the brand packaging and is thinking of new ways to use Amstercans to better market his material. "There is a big marketing opportunity -- a lot of real estate on the label to take advantage of," Swartz commented. "These cooperatives are recognizing the premium they can earn if they take full advantage of that real estate and the product quality that Amstercan stands for." Swartz aims to make Amstercan the brand name synonymous with product quality and freshness.
Swartz alluded to the fact that Advantis will benefit from Amstercan being the signature offering to dispensaries. "It's an entry point," Swartz stated, "a product that establishes a brand that consumers will know the name of -- a name they recognize as holding the most premium quality products. It is an entry point to supply other items to a client base that is established, reliable, and loyal to our company; because we stand for quality." Swartz mentioned that Natural Elements is using the cans to package its most premium herb. Amstercan containers are guaranteed to keep the product as fresh in year 5 as it was on day one, when it was canned. "With full legalization on November's ballot, this is a great time to be establishing a trusted brand in this business," Swartz concluded.
