Scotland is planning to launch a dairy brand this year in order to boost its sales nationally and internationally.
A detailed dairy action plan will be published by Scotland Rural Affairs Secretary Richard Lochhead.
This will offer plans for a dairy brand and a showcase for retailers and overseas buyers to boost the profile of Scottish products, according to the government.
The increase in the sale of Scottish dairy products is expected to contribute to the region's economy, as well as supporting local farmers.
Commenting on the launch, Lochhead said: "Establishing a dairy brand will help consumers recognise the Scottish option and promote Scottish produce to overseas buyers. Our planned showcase will put the spotlight firmly on our fantastic produce for retailers in Scotland and buyers from around the globe.
"The support does not end there. I will shortly publish an action plan to help ensure a more sustainable future for the industry. This will help to deliver the support our dairy farmers need to face the future with confidence and certainty in the face of the changing price of milk."
