Trade Resources Company News Bright Plans to Launch a Financial Arm for Its Overseas Mergers and Acquisitions

Bright Plans to Launch a Financial Arm for Its Overseas Mergers and Acquisitions

China-based Bright Food is seeking to list Weetabix Food, which it bought two years ago, in Hong Kong or London.

Bright Food Plans IPO for Weetabix Food

The Wall Street quoted Bright Food vice president Ge Junjie as saying that it plans to list Manassen Foods Australia too but there is no time frame.

Meanwhile, the Shanghai-based dairy producer is holding negotiations with Irish dairy-products group Glanbia.

The company, which bought Weetabix Food and Manassen Foods Australia, is keen to strike international deals in dairy, sugar and wine segments.

In 2011, Bright Food, which also sells pork and ice cream, acquired a 75% stake in Manassen Foods Australia from Champ Private Equity and last October, it acquired a huge stake in Italian olive oil maker Salov Group for an undisclosed amount.

Ge said that the company intends to increase 20%-30% of market valuation for Weetabix and Manassen.

Bright Foods's revenues reached CNY106.9bn ($17.4 billion) in 2013, up 18% as compared to the previous year.

Bright plans include launching a financial arm for its overseas mergers and acquisitions and expanding its retail division, including Hao De convenience stores and Nong Gong Shang supermarkets.

Image: Weetabix produces and sells breakfast cereals and bars. Photo: courtesy of Weetabix Ltd.

Source: http://www.food-business-review.com/news/bright-food-plans-ipo-for-weetabix-food-071114-4430905
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Bright Food Plans IPO for Weetabix Food