Trade Resources Company News Reuben's Brews, Rainier Brewing Partner to Release New Brew

Reuben's Brews, Rainier Brewing Partner to Release New Brew

Two Seattle-based breweries Rainier Brewing Company and Reuben’s Brews have partnered to release a new brew.

Set for release in May next year, the new brew, named r&R Pils, is a Northwestern take on a traditional, German style pilsner that marries the award-winning lager expertise of Rainier Brewing Company with Reuben’s Brews highly lauded hop-forward styles.

The collaboration idea began – no surprise – over a pint.

Reuben’s Brews head brewer and co-founder Adam Robbings said: “Michael – Rainier’s Brand Manager – has always been a big fan of ours and a regular in our taproom, so when he asked us to be the first brewery to collaborate with Rainier in its 138 year history, we were blown away and jumped at the chance!”

He said: “Working with Greg Deuhs and his team on the recipe development was a lot of fun, as each of us brought new ideas to the table.

"For Reuben’s, we’ll be brewing with some hops and malts for the first time. We're excited to bring the capital ‘R’ and little ‘r’ of Seattle beer together for a one-off special brew!”

A limited run brew, r&R Pils will be available on draught and in 12-ounce 6-packs and 22-ounce bottles throughout Washington and Oregon while supplies last.

This special collaboration brew is 6% ABV with 40 IBUs. Malts used include US Pilsner, German Pilsner, and Rye and hops include Hallertau Tradition, Cashmere, Galaxy, and Azacca.

Rainier brand manager Michael Scott said: “After we brought brewing back to Washington with Rainier Pale Mountain Ale last year, we’ve been looking for other fun projects that build on the Rainier legacy, and a collaboration beer with Reuben’s Brews was one idea that really took off.

“We are thrilled that Adam and his team agreed to partner with Rainier on our first collaboration beer. Expanding Rainier’s offerings to include one-off special brews and other trend-forward beer styles is a focus of ours and we’re just getting started!”

Source: http://beer.drinks-business-review.com/news/reubens-brews-rainier-brewing-collaborate-to-form-rr-pils-5690256
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