Amber Beverage Group, a unit of alcoholic beverages producer and distributor SPI Group, has expanded its partnership with Beam Suntory, effective March this year.
With this partnership, Amber Beverage will bolster its position in the whiskey, cognac and tequila segments in the Baltic markets.
As part of the partnership, Amber Beverage will distribute Beam Suntory's products in the Baltic countries.
Beam Suntory products to be distributed are Teacher's, Laphroaig and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Sauza tequila, Jim Beam and Maker's Mark bourbons.
Amber Beverage Group CEO Seymour Ferreira said: "Our partnership with Beam Suntory Inc. via our distributor companies in Latvia and Lithuania has already been active for several years and we are delighted to expand it from March, across all the Baltic States.
"By expanding this cooperation with Beam Suntory, we have taken a major step towards our development strategy in the Baltic region, adding powerful global brands to our range of international partners, which already includes William Grant, Concha y Toro and KWV."
