Mrs. Freshley's, a brand of snack cakes produced and distributed by Flowers Foods, has revamped its packaging with a bright modern design that compliments a new logo launched earlier this year.
The revamped packaging offers product descriptions and includes captivating photos on the multi-pack boxes, while the cellophane-wrapped, single-serve packs have a clear window area showcasing the product.
In addition, Mrs. Freshley's new packaging includes Wide Variety of Quality Snacks section on the back of the boxes, that provides information about the brand.
Commenting on the new packaging Mrs. Freshley's Brand Marketing vice president Brent Bradshaw said that the newly revamped packaging will attract the customers with the new look.
Mrs. Freshley's offers more than 50 different snack cakes and pastries that are available in supermarkets, convenience stores, and vending machines across the nation.