Trade Resources Company News Pomi Unveils New Organic Product Line

Pomi Unveils New Organic Product Line

Pomì, an Italian tomato brand owned by the Consorzio Casalasco del Pomodoro, presents its new organic product line to the American market in occasion of this Summer's Fancy Food Show, 26 June to 28 June.

Pomì Organic will be on the shelves starting September.

In recent years, Pomì has been expanding its presence in the United States and has been thinking of ways to cater to all the different sections of the US consumer market.

During the Summer Fancy Food 2016, Pomì is presenting its organic line to the American consumer; Pomì Organic Chopped Tomatoes and Pomì Organic Strained Tomatoes are designed to appeal to customers who value quality and the very highest standards of production.

"Our new organic line is the natural evolution of a brand such as Pomi'. Tradition, innovation, and constant attention to detail are inherently part of our philosophy" comments Mr. Costantino Vaia, President of Pomì USA and Managing Director of the Consorzio Casalasco del Pomodoro.

"Pomi' organic was something really hoped for by the market and our consumers, who believe in the superior quality and origin of our products" concludes Mr. Vaia.

In its effort to expand its presence across the United States, Pomì also recently launched its App for Apple and Android. The free app, downloadable on the App Store and Google Play, offers four sections (in both English and in Italian): Recipes, Products, Traceability, Shopping List.

Each section engages the user into learning new ways to use Pomi' products while stressing concepts such as sustainability and best agricultural practices.

In fact, all Pomì products are 100% Italian, BPA-free, kosher, non-GMO, no preservatives, no artificial flavors, no citric acid, no water added.

As evidence of Pomì's commitment to these principles of sustainability, the company was bestowed with the Social Footprint - Product Social Identity (SFP). Pomì is the first in the Italian food sector to obtain the certification.

Source: http://fruitsandvegetables.food-business-review.com/news/pom-unveils-new-organic-product-line-270616-4933837
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