Business Standard reported that Tribal Development Cooperative Corporation of Odisha Ltd, the apex cooperative organization for sale and purchase of tribal products in Odisha, will procure products manufactured by Navjeevan Cooperative Ltd formed by members of families displaced by TATA Steel's 6 million tonne Greenfield steel plant at Kalinganagar.
The products procured from Navjeevan Cooperative Ltd on a monthly basis will be sold through various outlets of TDCCOL located across the state.
The items to be procured from Navjeevan include T-Shirts with Saura painting, wall hangings with Saura painting, Chanderi silk dupattas, silk angvastras with Saura paintings and file folders with Saura painting, greeting cards, pen stand, paper weights and bookmarks, among other items.
The development will provide a fillip to the sustainable livelihood initiatives taken by the members of the cooperative who hail mostly from tribal communities. It added that Fabindia, Tribes India, an organization under the Union ministry of tribal affairs and Delhi Crafts Council, are among the buyers that have evinced interest to procure products from NCL. The cooperative generated a turnover of about INR 42 lakh last year.