The Consul General at the Chinese Consulate of Los Angeles, Liujian, Director of the information office of Beijing municipal government (L1); Wang Hui (R2), Vice-mayor of Beverly Hills Julian Gold (L2);and Dong Junqing, Vice president of China's International Cultural Exchange Association (R1) appeared at the opening ceremony.
Chinese traditional Spring Festival of the sheep year is just around the corner, but the celebrations aren't limited to just China. As far away as Los Angeles people are getting ready for the big event. The grand opening ceremony of Happy Chinese New Year, Charming Beijing was recently held at the Saban Theater of Beverly Hills. This was just one of a series of events organized by the Ministry of Culture to promote Spring Festival abroad. Americans can learn about China through this iconic event. It's also notable that the event was the first overseas introduction activity regarding Beijing's bid for the 2020 Winter Olympics.
Liu Jian, consul general at the Chinese Consulate of Los Angeles attended this event along with his wife. Other officials included Che Zhaohe, culture consul at China's consulate general in Los Angeles; Wang Hui, secretary general of the Beijing Association; LiLi Bosse, mayor of Beverly Hills, Julian Gold, vice-mayor of Beverly Hills and some city councilors.
