Chinese Luggage Market Chaos-Consumers have not awakened yet. Domestic consumers' awareness of the luggage is still in the luggage appearance instead of the material, function, security and never to say the important role that luggage and cases play in their daily life and the attitude they should take to buy the luggage and how to choose the luggage brands.
Challenge and chance accompany in Chinese luggage market. The chance is that luggage brand can occupy the overwhelming win in the competition. The challenge is that there are so many rivals and channels. DKC-main luggage manufacturer as a new comer without much resource in the domestic market have to obey the industry rules and grab the chance and get through via innovation.
Source:
http://www.luggageandcase.com/news_detail/id-52.html
