Performance and passion are two key concepts that play a starring role on the Eurojersey booth. This display area has a circular architectural structure with an exciting innovation - an entry area entirely taken up by an LED wall that will draw visitors into an immersive experience of the Sensitive Fabrics world through the screening of three videos:
-PERFORMANCE meets PASSION, an emotional journey linking the performance of Sensitive Fabrics to the passion expressed by its many colours and interpretations
-THE ECO CAMPAIGN: Eurojersey’s new environmental sustainability campaign through twelve diverse, provocative and intense shots dedicated to the environment
-LYCRA performance, a video describing the advantages of LYCRA fibre, an extraordinary ingredient of the patented Sensitive Fabrics products
“Performance meets passion” is a tribute to the established and tested collaboration between Eurojersey and its customers, relationship that had always inspired collections by international brands.
Eurojersey pays homage to the brands that use Sensitive Fabrics in different new ways, giving shape and spirit to a range of versatile characteristics and the properties that only these Made in Italy fabrics can offer. It does this with a central display of iconic garments by some of its brand partners, those expressing a concept that creates a fusion of performance, creative inspiration and passion for their work.
Diva
Famous for its exclusive prints and intensely refined silhouettes, the DIVA brand specialises in swimwear for elegant women who follow the latest trends and appreciate outstanding fit and comfort. Every garment clearly reflects the care lavished on precious details, like the glamour version of the shaping effect, the invisible stitching, the inclusion of jewels and precious stones and the use of innovative, sophisticated textures that highlight Sensitive Fabrics.
Cute Circuit
The leader in interactive apparel, CUTECIRCUIT has introduced technological innovation into fashion, pushing the frontiers of wearable technology. This integration of beauty and functionality has inspired the creation an Interactive Haute Couture and Ready-to-Wear offer that is taking the fashion world by storm. Its Ready to Wear Collection, launched in 2010, was the first ever example of a fashion collection featuring micro-technology presented on the market, and CUTECIRCUIT continues to lead the world of interactive apparel with smart fabrics like Sensitive Fabrics and microelectronics.
Lucas Hugh
A sport-chic clothing brand for women who will accept no compromises on technical performance and style. With its directional, functional look, LUCAS HUGH presents a versatile collection where energy and equilibrium escape the confines of the gym. The high-performance properties of Sensitive Fabrics create comfort, fit, elegance and functionality, providing breathability, anti-chafing action and freedom of movement.
Karla Colletto
KARLA COLLETTO, an American swimwear designer, has been creating poolside looks with a touch of elegance and refinement for over twenty-five years now. KARLA COLLETTO's aqua-couture combines the precision of a tailoring cut with a seductive yet functional look that interprets the performance and intensely Italian quality of Sensitive Fabrics in a swimwear collection with perfect fit, designed and made for eclectic, sophisticated women.
Hanky Panky
Since the 1970s, innovative design, comfort and quality has set HANKY PANKY at the forefront of lingerie and homewear trends. Combining tradition and a modern, very American glam look, season after season HANKY PANKY creates soft garments with a perfect fit - an ideal interpretation of Sensitive Fabrics performance.
Charlie
CHARLIE by Matthew Zink is a luxury swimwear/lifestyle brand dedicated to the seductive appeal of the perfect bikini. All its collections are a homage to the decadence of the 1970s and 80s, celebrating the sensuality and beauty of those times through evocative colours and prints emphasising the performance of the Sensitive Fabrics.
Poc
POC is a Swedish niche sports safety clothing and accessory brand. It is a leader in the design of technical products, that combine hi-performance materials and engineering with patented solutions to enhance protection during sports activities. POC has chosen Sensitive Fabrics for its clothing range, offering light, breathable and comfortable garments.
Casall
CASALL offers innovative, on-trend collections of dynamic training wear. Every garment is made with high-quality fabrics, and the high-performance characteristics of Sensitive Fabrics enables CASALL to offer a sportswear collection of light, breathable stretch garments that blend technology, quality and style.
Crazy Idea
CRAZY IDEA is an Italian sports brand that offers innovative technical collections of outdoor sports wear for activities ranging from skiing to cycling. Its choice of a performance product like Sensitive Fabrics and the ergonomic construction of its garments make CRAZY IDEA the ideal sports partner for boosting personal performance.
Hanro of Switzerland
HANRO specialises in luxury lingerie in a sober, minimalist style. It offers a line of comfortable garments distinguished by high quality levels and production standards. Natural, functional elegance is created through sophisticated production processes and techniques, like embossed logos, washing instructions impressed into the fabric and multifunctional bra fastenings. The Hanro brand has chosen Sensitive Fabrics for ultra-lightweight, breathable garments suitable for all occasions, offering an invisible elegance without constriction.
