The move is on to yoga fitness clothing which is not only high-performance, but also fashionable and organic. And stripes are the style.
"Yoga is a celebration of life. Yoga and fitness clothing should express joy, taste and fashion - like our new striped Mandelieu Yoga Trousers." emphasizes Sevda Holland, founder of Prancing Leopard Organics. "But besides stunning style, customers are expecting more - like moisture-management, very high levels of comfort and cradle-to-cradle sustainability."
"The Mandelieu Trousers feature our cloud grey organic zeugma cotton jersey. You can choose light blue stripes on the sides only, or in addition at the front for a more fashion-forward look," explains designer Sevda Holland, a graduate of the German Master School of Fashion in Munich. "The idea is to look great and feel great whether you are at the studio or out on the town."
Major yoga fitness clothing brands still focus on so-called "technical fabrics" - which are synthetic petroleum-based blend fabrics laced with chemical treatments. Some even add pesticides to combat odor in unwashed clothing. And fashion is lacking.
"We strive to stay ahead of the fashion trends so our clothing is perfect for street wear as well as during the workout," adds Sevda Holland, who is a committed environmentalist. "At the same time our exclusive organic zeugma cotton fabric absorbs moisture readily, helps you stay dry and feels incredibly comfortable on the skin."
All Prancing Leopard clothing is pesticide-free, vegan, organic, fair-trade and made with organic cotton. Prancing Leopard Organics also offers unique hand-made mala necklaces inspired by yoga and meditation, incorporating antique tribal tassels, natural beads and exotic materials from all over the world.
Prancing Leopard Organics founded the Women Artisan Project as a commitment to helping underserved women artisans. Prancing Leopard provides design guidance for their hand-knit and crocheted pieces, thereby helping to keep their creative heritage alive, and empowering the women with self-confidence, independence and their own income.