Canada-based Stanley Park Brewery has announced a new environmental initiative to conserve Stanley Park in Vancouver, British Columbia.
The Adopt An Acre initiative will enable the beer consumers to adopt 10ft2 of the Park through the purchase of every 6-pack of Stanley Park beer.
The brewery is planning to raise $10,000 through the initiative, which will run throughout the month of February 2013.
Stanley Park Ecology Society executive director Patricia Thomson said the Society is grateful to Stanley Park Brewery for initiating the 'Adopt an Acre' program in an effort to educate people and make a real difference to wildlife and nature in Stanley Park.
"Our charity relies on the generosity of local businesses and we are delighted to partner with Stanley Park Brewery, a locally-owned family run business, that is focused on sustainability and committed to minimizing the environmental impact of their brewing process," Thomson added.
The initiative is supported by over 55 Government Liquor Stores in British Columbia, Canada.
