Trade Resources Industry Views Molson Coors Brewing Has Introduced New Molson Canadian Cider in Canada

Molson Coors Brewing Has Introduced New Molson Canadian Cider in Canada

Molson Coors Brewing has introduced new Molson Canadian Cider in Canada, marking the first time that Molson Canadian brand has offered a non-beer alternative since 1786.

The new cider offers bold apple flavor, with a balanced medium sweetness and medium acidity.

Molson Canadian Cider comprises 5.0% ABV.

Molson Coors Canada marketing vice president David Bigioni said the expansion represents the company's focus on innovation to expand the Molson Canadian brand in order to meet the evolving tastes of drinkers.

"Molson Canadian Cider represents the next chapter in our Made From Canada strategy, a premium hard cider made with only Canadian Apples," Bigioni added.

Molson Canadian Cider is available in 6 X 341 ml bottles and 473 ml cans exclusively at the LCBO and NSLC in Ontario and Nova Scotia.

Molson Coors Brewing brews, markets and sells brands such as Coors Light Molson Dry, Carling, Blue Moon and Keystone Light in Americas, Europe and Asia. 

 

Source: http://www.drinks-business-review.com/news/molson-coors-brewing-launches-molson-canadian-cider-120613
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Molson Coors Brewing Launches Molson Canadian Cider