Picanol of America opened its new headquarters at 65 Kitty Hawk Road in Greenville. The official inauguration ceremony of the new U.S. headquarters took place in the presence of more than 150 customers. As 2013 sees Picanol celebrating more than 50 years of Picanol in America, the opening of the new headquarters in Greenville represents yet another milestone in its long history in the United States.
Picanol of America is focusing on sales of Picanol weaving machines and original Picanol spare parts and accessories, as well as machine repair and training services. The first appearances of Picanol weaving looms in the United States date back to the late 1950s. As far back as 1959, Picanol entered into an agreement with an agency to represent Picanol in the United States and Canada in view of the potential and expected growth of the American market.
However, based on a strong belief in developing customer partnerships over the long term and to provide a more proactive and high level of service to local customers, Picanol set up its own organization - Picanol of America – on 1 February 1966. Since then, the United States has always proven to be a market of great strategic importance as Picanol has installed tens of thousands of weaving machines at American weaving mills.
“In recent decades, both thanks to and in tandem with our American customers, we have constantly pushed our limits with regard to the performance and versatility of our weaving machines. And it was also due to the confidence and belief of our American customers that Picanol has been able to grow into the world leader that we are today. Furthermore, the successes achieved by Picanol in the United States over the past decades have undoubtedly paved the way for our expansion throughout the rest of the world. With our new headquarters in Greenville, we will make sure that we continue to deliver the very best weaving machines and the highest levels of service to our valued U.S. customers,” said Luc Tack, Managing Director of the Picanol Group.
“We are excited to expand our operations and move to our new facility. The opening of our new headquarters represents another milestone in our long history in the U.S. It is further proof that Picanol of America now more than ever is committed to providing outstanding customer service, the exceptional levels of quality that Picanol is renowned for, and highadded value to meet the needs of our U.S. customers,” said Cyril Guérin, President Picanol of America.
Following the sale of Steel Heddle in September 2011, Picanol had to look for a new site for its gravity point in Greenville. In June 2012, Picanol of America acquired 18,500 sq. ft. of space at the South Carolina Technology & Aviation Center (SC-TAC) to accommodate an expanded sales, machine repair and spare parts operation that will serve its U.S. markets.
Picanol of America is a 100% subsidiary of the Picanol Group. It currently employs 19 people.
