Trade Resources Industry Views Sneaky Pete's Refreshed Packaging for Its Oat-Based Drinks Line

Sneaky Pete's Refreshed Packaging for Its Oat-Based Drinks Line

US-based beverages company Sneaky Pete’s has refreshed packaging for its oat-based drinks line, owing to increasing consumer awareness of oat beverages.

The company packed its Sneaky Pete's in an hourglass shaped polyethylene terephthalate (PETE) bottle with caps that are color-coded and match the peach, mango, apple, raspberry and grape flavors of the brand, bevnet.com reported.

As part of packaging revamp, the company also revised its logo and incorporated a simple graphic with the brand name featured on a brown banner.

Near the top of the label, the new packaging displays the drink's 40 calorie count per bottle.

Source: http://design.packaging-business-review.com/news/sneaky-petes-revamps-oat-beverages-packaging-280213
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Sneaky Pete's Revamps Oat Beverages Packaging