With the ten year development,stationery industry have become one of emerging and vitality industry.And China stationery exports is the world's largest .Nowadays,the demend of doemstic stationery also increase.And most of foreign trade stationery manufacturers also turn into the expansion of domestic market. The development of economy and the improvement of people's income level means that the consumers is not enough the simple product.They also need the service.The brand image,the service and the relationship between consumers would affect the operating performance of companies.The development of macro economy and industrial economy, it is means that the relationship between consumers and industry will be more closely.And the developing of business and meeting will keep growth.And there are the steady increase in the line of office supplies. Although the demand of office stationery is in the steady growth,the demand of foreign stationery has weakened.It is due to the economic changes.Compared with western European,the stationery consumption is weak.For example,there are about 1000~3000 type of stationeries in Russia,but the average type is over 5000~7000.It is a broad market in emerging markets. The steadily incresed demand means the competition would be more intense.And it is no longer limited to the price or quality.Stationery factories should improve the competitiveness of the brand. (This article is provide by Lepusheng)
Source:
http://www.lepusheng.com/news_detail/newsId=fbb0843f-2435-412c-98be-2e32da2e4d3c.html