Marks & Spencer, one of the UK's leading retailers with 24 stores in India, has come on board as the 'Official Fashion Show Partner' of India's only ATP World Tour championship, the Aircel Chennai Open 2013.
The world of tennis has always had a serious affair with fashion and style both on and off the court. During the upcoming edition of the tournament that attracts the biggest names from the world of sports, business, films and politics, Marks & Spencer, will host a glamorous fashion evening showcasing their on-trend stylish and fashionable pieces.
Legendary player, Vijay Amritraj will play the master of ceremonies, setting the mood of the evening with his charming personality. The runway will be set ablaze by India's leading models, as they adorn Marks & Spencer's exclusive collection and create magic on the ramp. And taking a break from making that perfect serve or smashing back a volley, a number of ATP players will hit the runway showcasing M&S' stylish range of merchandise.
The fashion extravaganza will be hosted at The Park Hotel, Chennai on Sunday, 30th December 2012 with an exclusive invite list for the event.
Venu Nair, Managing Director, Marks & Spencer India said "We're absolutely delighted to be the 'Official Fashion Show Partner' of the Aircel Chennai Open 2013. We're looking forward to showcase our latest stylish and innovative fashion collection to tennis fans across India. This will be a perfect way to kick off 2013, an exciting year for M&S India."
Commenting about the partnership, Mr. Ashu Jindal, COO, IMG Reliance said, "We are pleased to have Marks & Spencer on board as the 'Official Fashion Show Partner'. Their uncompromising attitude towards creating stylish and high quality products has made them one of the most iconic brands in the international market."
The 18th edition of Aircel Chennai Open has one of the strongest playing fields ever, featuring an impressive line-up of tennis players including top 20 players Tomas Berdych, Janko Tipsarevic, Marin Cilic and Stanislas Wawrinka among others. Both Indian and International participants will compete for the coveted title.
