China Has Become The Most Potential for Hand Tools in The Consumer Market

In recent years, with the rapid growth of the domestic economy, China has become the most potential for hand tools in the consumer market. Industry believes that the mainland's domestic market is less than the single European market or the North American market, the number of hand tools, the consumer has at least four hundred million people. Many hand tools manufacturers to enter the Chinese market. Throughout China's hand tools in the international market position, there is a considerable gap with developed countries. Terms of scale, large-scale foreign enterprises, such as: The United States Schneider Squibb Company, is one of the top S & P500. Its products include hand tools and power tools, automotive diagnostic and repair equipment, diagnostic technology and related products, widely used in automotive, aerospace and other commercial areas. Most of China's small enterprise scale tools, products rich enough, the typical "multiple but not strong. " From a strategic planning perspective, a world-class products, often giving a very clear impression. The existence of our tools business over competition, many domestic manufacturers and brands prominent main business, core competencies poor. From the brand perspective, the tools of foreign companies have become internationally renowned multinational companies, and tool companies in China in the international market, most obscure. Technically, the gap between us and a large multinational, they have the design capability and processing tools, with advanced design reserves, a serious lack of technology. From the personnel perspective, many foreign enterprises to produce, they pay more attention to the Chinese market, in order to understand the Chinese market, China's foreign-made commercial localization of personnel hired, they spend money to buy information. Chinese enterprises to expand overseas market instruments, to go out, but the lack of elite talent and has extensive international trade experience. From the service perspective, foreign manufacturers to the country's law as the yardstick, the service is standardized. Most domestic companies are not in place after-sales service, or basically no service. Of course, domestic enterprises have their own advantages, such as a high degree of familiarity with the market, a better understanding of local culture, so are more likely to establish their own brands. As long as the establishment of an effective information channel and rapid response decision-making mechanism, establish a good reputation, provide users with quality products and perfect service, hand-manufacturing enterprises in China can open a new world. Source: nbshunyi.com