Scotland-based branding design agency threebrand has created new packaging design for Ola Dubh 1991 craft beer by Harviestoun Brewery.
The agency created packaging that reflected the core Ola Dubh brand and also considered the ethos of the Highland Park Whisky look and feel to balance within the design.
As part of the new packaging design, a bottleneck card adornment was added to differentiate the 1991 design from the core range.
threebrand creative director Nick Cadbury said the company selected two color label printed on craft style stock to reflect the handcrafted nature of the brew and employed finishing touches such as individually numbered packs and hand labeling.
"It was important to reflect the artisan philosophy of the Ola Dubh brand within the 1991 bottle design. To achieve this we chose a simple craft like design with a clean and almost nave typography," Cadbury said.
