Axalta Coating Systems, a global supplier of liquid and powder coatings and committed partner to the global refinish industry, was one of the sponsors of the International Bodyshop Industry Symposium (IBIS) Turkey, a regional conference held in Istanbul on 16 October 2014.
The conference is designed to bring together collision repair industry leaders and decision-makers with the aim of improving understanding of and communication about the regional market. The event was an opportunity for Axalta and its three global refinish brands – Cromax, Spies Hecker and Standox – to share its knowledge of and expertise in the OEM and refinish sectors with regional delegates.
“With its more than 68,000 bodyshops, Turkey is a dynamic collision repair market that has seen dramatic changes. It is in an influential position thanks in part also to its geographical location on the border of Europe and Asia,” said Jürgen Knorr, Axalta Coating Systems, Director of Key Accounts for the company’s refinish systems across Europe, the Middle East and Africa. “Through its sponsorship and participation Axalta was able to bring not only its international experience and a global perspective to the table but also its progressive, performance-driven approach.”
IBIS conference director David Lingham says: “I must express my sincere appreciation for our partner Axalta who has been quite brilliant in its support and enthusiasm.”
