When it comes to mobile commerce, Apple's mobile operating system, IOS,has bolown away Google's Android, according to IBM analytics, Business Insider reported. As a percentage of total online sales during Christmas, IOS was more than 5 times hager than Android, driving 23% of sales, compared to Android 4.6%. On average, IOS users spent $93.94 per order, nearly twice that of Android users, who spent $48.1 per order. IOS also led as a component of overall traffic whith 32.6% to Android's 14.8%.
Written by Dora Men
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