With Skylanders facing a big rival product for the first time this year in Disney Infinity, how will the products compete with one another and what does this mean for toy industry? "It will be interesting to see how this year pans out for ...
Tags: Skylanders, Disney Infinity, Toys
"THE toy industry is dead." That's the sort of statement that catches your attention, but I can't claim the credit for it. It was written by Richard Gottlieb, a highly respected toy industry analyst over in the States. Gottlieb's theory ...
Tags: Toys
How important are toys to Argos? What are your ambitions in this sector? Argos is the UK's number one toy retailer (by value) and toys is an incredibly important category to our business. Many people will remember flicking through the ...
Tags: Toys
More than 5,000 brands, characters and images will be available for UK visitors to Licensing Expo to check out in June, with organiser Advanstar saying it will be well worth the trip for toy companies. Almost 350 exhibitors have signed up ...
Tags: Toys
The Toy Trust is calling on the industry to help it decide which charity should benefit from its fundraising in 2014. The Trust has given single donations of £80,000 and £135,000 over the past two years to a brace of unique ...
A set of toys based on Alien is finally hitting shelves some 34 years after the movie's release. Super7 is launching the line in the US, after acquiring the action figure rights from toy maker Kenner. It also approached 20th Century Fox ...
Tags: Alien Toys, Toys
Suppliers are being told to get their entries for this year's Rainbow Toy Awards in as early as they can, to take advantage of blogger reviews of their products. Most Rainbow Toy Award testers are bloggers, who also sport the 2013 ...
Tags: Rainbow Toy, Toy, Toy Industry
Forget the iPad Potty – now there's something more suitable for toy retailers: the iPad Kids Drawing Easel. CTA Digital has launched the product in the US. One side of the easel holds an iPad securely, so kids can enjoy creative ...
This year's Gadget Show Live attracted 79,775 attendees across six days last week - with the new Toy Arena in particular going down a storm with visitors. Hosted by Toyology.tv's Peter Jenkinson, the Toy Arena (which was a new addition ...
Tags: Toys, Christmas toy
Mattel's Matchbox brand is celebrating its 60th anniversary with a new TV advertisement. Matchbox has also launched an iconic, collectable 24 die-cast car collection to commemorate the brand's milestone, each of which comes with a ...
‘Toy industry terrified of tablets’ has been a much-talked about subject of late, but our cover story this month explains why traditional toy companies shouldn’t be scared of embracing new technology. To be fair, the toy ...
Tags: Toy industry, Toy
Students at four District #210 Lincoln-Way high schools are participating in a program designed to make their local community a better environment in which to live, work and learn. T.E.A.M. Asset, an acronym for Teaching Everyone Assets ...
Tags: toys, toy industry
Re:creation has confirmed that Seth Bishop will now lead the sales team in addition to his existing marketing responsibilities. The news comes following a review of the sales and marketing department at the company, with a view to ...
Scooters are getting a make-over in 2013 courtesy of emerging UK company Scootaheadz and its range of funky, cartoony animal characters. Designed especially to attatch to a scooter's T-bar there are four designs in the Scootaheadz ...
Tags: toy, toy industry
Vivid Imaginations has tweaked its marketing team, and will be joined by Mary Wood as marketing director in June. Wood (pictured) takes on her new role from June 4th. She joins from HTI, where she has been marketing director since 2010. ...
Tags: toy experience, toy, toy industry