Reebok announced its partnership with UFC Featherweight Contender, Conor McGregor. The signing follows the recent announcement of Reebok’s groundbreaking partnership with the UFC, the world’s leading mixed martial arts ...
Notogroup Inc., a boutique search firm specializing in consumer products recruiting, promoted Gennevieve Emery to partner/recruiting director. A key member of the Notogroup team from since its inception in 2009, the firm has recognized her ...
Skechers Performance will return to Houston, Texas on Jan.18, 2015 as the official footwear and apparel sponsor of the Chevron Houston Marathon and Aramco Half Marathon. Skechers Performance will be exhibiting at the coinciding expo, ...
Total holiday retail sales, which include November and December sales, increased 4 percent to $616.1 billion, according to the U.S. Commerce Department. The results were just shy of the National Retail Federation's projected forecast of 4.1 ...
Tags: job market, gas prices, Sporting Goods
Quiksilver is one of the first surf companies to join Minds + Machines' Pioneer program and secure a number of .surf domain names, such as quiksilver.surf, camp.surf, wetsuits.surf and more. Quiksilver will not only be using wetsuits.surf ...
Tags: Digital Marketing, market-leading position, Sporting Goods
Puma announced an extension of its partnership, which began in 2005, with the Ghana Football Association (GFA). Effective immediately, the new contract sees Puma continue as the technical supplier and official partner to the GFA for a ...
Salt Life, which is owed by Delta Apparel, has added Timmy Curran to its Salt Life team ambassador roster. Professional surfer and musician, Curran has been a professional surfer for most of his life and has also toured with The Foo ...
Tags: label, Citsuca Music, Sporting Goods
Vail Resorts reported season-to-date total lift ticket revenue at the company's nine mountain resorts, including an allocated portion of season pass revenue for each applicable period, was up 9.3 percent compared to the prior year ...
Tags: ski areas, Sporting Goods
Garmin Ltd. has acquired the assets of iKubu (Pty) Ltd., a privately-held designer of computer vision and radar systems for the cycling market. iKubu was in the final stages of developing the Backtracker low-energy bike radar, a device that ...
Brooks Running Company announced it will double down on its commitment to the future of the sport by launching the Brooks Booster Club. This needs-based grant program will provide gear and funds to 25 under resourced high school cross ...
Tags: pay-to-play fees, meet entry fees, transportation costs, Sporting Goods
Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record. Neighbors in Boulder County, Verde’s Boulder staff will become not only partners in the office, but on Pearl’s ...
Tags: brand direction, Sporting Goods
In what has become an annual tradition, Chaco named its sales agency of the year at its recent sales meeting with the donning of the official gecko green jacket in a nod to golf's ultimate award at The Masters. Chaco selected Outdoor Sports ...
Tags: golf, Sporting Goods
GU Energy Labs’ has named former Smith Optics executive Blair Clark as its new vice president of sales and announced several other changes to its sales organization. Jon Parker has been hired as senior regional sales manager for the ...
Intrawest Resorts Holdings Inc. reported that sales of season pass and frequency products are up approximately 7 percent in units and 16 percent in dollars from the beginning of the ski season through Jan. 4 compared with the prior year ...
Adidas AG plans to sharply ramp up its endorsements of NFL and MLB players in the next few years, Adidas North American President Mark King said in an interview with the Wall Street Journal. The report stated Adidas will sign as many as 250 ...
Tags: Adidas AG, MLB players, Sporting Goods