Clothing brand Club Ride continues to grow, opening its 500th North American dealer recently, expanding to four new countries and adding a line of urban cycling clothes. “We think we are on the cusp of the next big cycling trend," ...
J&B Importers has made the U.S. Environmental Protection Agency’s list of 100 percent Green Power Users. The Florida-based distributor is purchasing more than 1.4 millionkilowatt-hours of green power annually, saving more than1.9 ...
Tags: J&B Importers, Green Power Users, EPA List
Duncan Riffle, a two-time U.S. downhill champion, is joining SRAM's marketing communications team as North American mountain bike PR and media coordinator. Riffle has been racing bicycles for more than 17 years, starting in BMX and ...
Outdoor Retailer’s Winter Market kicks off Tuesday with an outdoor demo at Solitude Mountain Resort. But for Salt Lake’s business community, a 4 p.m. announcement at Solitude by the show’s owner, Nielsen Business Media, ...
NORCROSS, GA (BRAIN) — Lake Rudd Capital Partners has completed an agreement to purchase Blue Competition Cycles from its founders, Michael and Jay Skop, the companies announced Tuesday. A statement from Blue said a partnership with ...
Editor's note: The following column was written by Judy Amabile, the president of Polar Bottle Product Architect's Inc. and Adeline Bash, public relations associate for Polar Bottle Product Architect's Inc. When people look back at the ...
Tags: Bike races, Bike industry, cycling industry
Just last week I talked about the Elephant In The Room Problem and how much I hoped folks would be willing to talk about it when I got to the Bicycle Leadership Conference later that week. So imagine my surprise when I got to Monterey and ...
Tags: bicycle business, bike brands
Traditionally one of the reasons bike companies give for not advertising to non-enthusiast markets is that they're just not cost-effective to reach. And while that may be true when advertising is limited to magazine pages and website ...
Tags: New Markets, bike companies, Bicycle
HAVERHILL, MA (BRAIN) — Industry veteran Douglas Ritter has joined Mavic, Inc., representing the brand as sales rep in Nevada and Arizon effective November 1. “Doug has bike racing in his veins, which is exactly what this ...
Tags: bike racing, cycling industry
ENCINITAS, CA (BRAIN) — San Diego County retailer Ride Cyclery has acquired Pink Peloton, a store that focuses on the women's market. The two stores will co-habitate a new location opening later this week. "We know the women's ...
Tags: Ride Cyclery, San Diego, cycling industry, women's market