Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record. Neighbors in Boulder County, Verde’s Boulder staff will become not only partners in the office, but on Pearl’s ...
Tags: brand direction, Sporting Goods
The 9th annual The Running Event (TRE) held in Austin on Dec. 2 to 5 played host to 872 retailer buyers from 24 countries, representing 368 unique ownership groups, up 12 percent from 2013, according to show organizers Formula 4 Media. ...
Tags: footwear, blinking lights, Sporting Goods
The SportsOneSource Group (SOS, SportsOneSource) and Outdoor Industry Association (OIA) have entered into an agreement that will result in SportsOneSource taking full control and ownership of the OIA VantagePoint retail point-of-sale ...
US-based establishment Avery Brewing has extended its on-going partnership with MicroStar Logistics. The move comes as Avery is planning to move its operations into a $27m, 96,000ft2 brewery in Boulder, Colorado. MicroStar has been ...
Tags: Avery Brewing, Keg Management
BackJoy Orthotics, LLC. has received a minority investment from Sandbridge Capital, which recently took a stake in Rossignol. BackJoy is best known for its SitSmart Pro seat accessory that supports the back but has expanded into footwear, ...
Tags: sports bras, sports apparel, Sporting Goods
The Running Specialty Group (RSG) has acquired Kansas City-based Garry Gribble’s Running Sports, which operates five locations and expands RSG’s national footprint to Kansas and Missouri. “Garry is a true legend in this ...
Mountain Hardwear has begun showing the film “Days Of My Youth” to snow enthusiasts and powderhounds around the world this fall and winter. ADVERTISEMENT The movie, which premiered along with a dusting of snow two weeks ago ...
Udi's Gluten Free, a brand of US-based Boulder Brands, has introduced new, four gluten-free burritos and gourmet skillet meals at Natural Products Expo East in Baltimore, US. The new varieties of breakfast burritos include Egg, Sausage & ...
Tags: Udi's Gluten Free, Skillet Meals, Food
Sales of outdoor products look to be picking up steam this summer as sales of outdoor footwear, apparel and hardgoods increased 6.8 percent to $1.18 billion in the five-week fiscal month of June. The growth trend for the month represented ...
Tags: Sales, Outdoor Products, Sporting Goods
Sierra Designs has hired outdoor industry veteran Bill Conradt to the head of global sales position. Brining years of industry experience Conradt will join a crew of industry vets and young innovators working to redefine life in the ...
Tags: Sierra Designs, Global Sales, Sporting Goods
Sturdy Girl Sports has been issued Patent 8,690,634 B2 for utility by the US Patent and Trademark Office for the proven, unique Sturdy Support System that powers its ultra high impact sports bras. The Sturdy Support System (S3) consists ...
Tags: Apparel, Accessories, Sports Apparel
American brewer Boulder Beer has installed a new canning line, which is the eighth canning line for the brewery. Manufactured by Palmer Canning Systems, the canning line is a rotary closed counter-pressure filler equipped with ...
Tags: Boulder Beer, Canning Line
Smart Balance has introduced non-GMO buttery spreads as a part of its plan to transition its product line to non-GMO in the wake of heavy demand for such products. Offered at same price as previous spread products, the distribution of the ...
Tags: Agriculture, Food, Non-GMO Food, Buttery
Hain Celestial, a US-based organic and natural products maker, has acquired Rudi's Organic Bakery, an organic and gluten-free company with facilities in Boulder, Colorado, for $61.3m. Under the its Organic Bakery and Gluten-Free Bakery ...
Tags: Agriculture, Food
Osprey Packs, Inc. announced that outdoor industry veteran Kenny Ballard has joined the company in the newly created role of chief operating officer. As COO, Ballard will head up Osprey Packs operations, IT, purchasing, quality and returns ...
Tags: Sporting Goods, Recreation