Some of you may be old enough to remember “The Amazing Kreskin”, a frequent guest with Johnny Carson on “The Tonight Show”. I met Kreskin at a trade show, where he attracted a huge, standing room only crowd to his ...
Tags: Johnny Carson, ESP, potential customers
Building an impressive and effective trade show booth is a big investment. Most companies approach this giant task in stages, starting out with a nice background banner or backwall, some tabletop display, and maybe some banner stands. When ...
Tags: giant task, background banner, backwall
Hiring outsourced trade show booth staff is a wise investment for an exhibitor. After all they are the TRADE SHOW professionals. There is no other medium like a trade show, and traditional sales and marketing tactics do not translate well ...
Tags: exhibitor, TRADE SHOW, extension
You have just started out in your job as a trade show coordinator or event manager; congratulations! Everything is new; a new company, new office space, and new, industry specific lingo to master. “What the heck is a pop-up? Can ...
Tags: office space, pop-up, convenient way
Your event is tomorrow and your images are not showing up on the monitor. It’s late, you traveled all day, and the AV tech is nowhere to be found. There are some simple things that can make or break your next event that we should ...
Tags: monitor, AV functions, tips
Is your company considering a custom design for a large trade show exhibit? It’s an important decision that should be approached as a process rather than a one-time event. You have to think long-term to successfully design an exhibit ...
Tags: trade show exhibit, one-time event, business relationship
The latest Manpower Employment Outlook Survey results show that the steady increase in hiring intentions in Australia will continue into the third quarter of 2016. Of the 1,500 public and private employers surveyed, 13 per cent indicated ...
The UK’s Transport Research Laboratory (TRL) has been selected to supervise the CarConnect plug-in vehicle (PIV) charging project. The project intends to help the electricity industry understand how (PIVs charge at home in harmony ...
Tags: Plug-in Vehicle, CarConnect
Global auto giant Toyota is set to open a new research facility in Ann Arbor, near the University of Michigan (U-M) campus, taking the number of its research centers to three in the US. The company will fund research in artificial ...
Tags: Toyota, auto giant
Tampa-based World of Beer has signed a franchise agreement with Cong Yin and his partners to open its first overseas tavern in Shanghai. The tavern will commence its operations in the second quarter of this year. The franchise partners ...
Tags: World of Beer, Cong Yin, Shanghai, Tavern
Coles has been a focus of the TWU’s road transport campaign promoting ‘Safe Rates’. The Transport Workers’ Union has lodged an application at the road safety watchdog to force major retailers to pay transport ...
Tags: TWU, Coles, Safe Rates, Retail front
With more than 37 years of experience in the industry, Schaden joins the company as its new executive VP of sales. Alex Brands has revealed that toy industry veteran Chris Schaden will be joining the company as its new executive VP of ...
Tags: Alex Brands, Appointments, Chris Schaden
Superfeet welcomed Linda Balfour as its new global director of marketing. This hire comes in conjunction with the brand launching a number of new products. Most recently, Superfeet launched insoles designed for hunting and lifestyle ...
Tags: Superfeet, Linda Balfour, Global director
Rivalry between Netflix and Amazon is as fierce as ever, it seems. Netflix is “in talks” with the BBC about airing the new Top Gear series, a report claims. The streaming giant is said to have seen clips of the new show, and ...
To achieve its ambitions to become a global innovation and technology hub by 2030, Shanghai is going all-out to attract foreign talent to speed up its transformation. Since June, the city government has introduced several beneficial ...
Tags: Talent Policies, foreign talent