WWE and Authentic Brands Group, LLC announced a joint venture for Tapout, a newly repositioned fitness lifestyle brand. Tapout is now the official fitness and training partner of WWE, and will be integrated across WWE’s global ...
Tags: WWE, Repositioned fitness, Sporting Goods
Two billion people use a Unilever product on any given day. Last year, Unilever spent $7.6 billion on brand and marketing activities. For a long time now, Unilever has been promoting its socially responsible side beneath the sound of its ...
Tags: Unilever product, packaging
InnoLight Technology Corp of Suzhou, China, which designs and makes optical transceivers for the cloud computing market, has released its full family of 100G QSFP28 and 100G CFP4 transceivers. As data-center traffic is expected to triple ...
Tags: optical transceivers, cloud computing market, transceivers
Vibram hired Allon Cohne as its chief marketing officer and Chris Melton as its North American sales manager, Vibram Finished Goods. Cohne and Melton join a growing marketing team and will be based in Vibram USA’s Concord, Mass. ...
Tags: CMO, Vibram, Sporting Goods
LED chip, lamp and lighting maker Cree Inc of Durham, NC, USA has expanded its $1.5m commitment to provide LED lighting for new homes built in the USA by Habitat for Humanity (a non-profit Christian housing organization founded in 1976 that ...
Tags: LED, CREE, Electronics
Pizza delivery chain Papa John's has relaunched its Philly Cheesesteak Pizza to cater to the growing consumer demand. Papa John's said its Philly Cheesesteak Pizza is made with fresh, never frozen original hand-tossed pizza dough, and ...
Tags: Papa John's, Philly Cheesesteak Pizza, Pizza
DWI Holdings Inc., a subsidiary of Himatsingka Seide Ltd, has inked global licensing deal for the design, development and distribution of kate spade new york bedding and bath collections through 2020. According to a DWI press release, ...
Tags: DWI Holdings, home textile
Carrington Tea will launch its Carrington Organics Tea line in bio-based NatureFlex packaging films from UK-based Innovia Films. Produced from wood pulp sourced from managed plantations, the flexible packaging material prevents oxygen and ...
Tags: Packaging, Organics Tea, Tea Packaging
American snack maker Snyder's-Lance has expanded its gluten-free snacks portfolio, with the introduction of new offerings. The new snacks under Cape Cod, Snack Factory Pretzel Crisps, Eatsmart Naturals and Lance brands are certified ...
Tags: Gluten-Free Snacks, Snyder's-Lance
Bacardi Rum has launched a new bottle pack design in the UK, incorporating influences of Art Deco. The company said the new design reflects the brand's heritage and origin. It resembles the classic style of bottles and is packed with ...
Tags: Bacardi Rum, Pack Design
Sports Authority appointed Ron Stoupa as executive vice president and chief marketing officer. In his new role, Stoupa will be responsible for leading the strategic development and oversight of the company’s marketing plans to further ...
Tags: Sports Authority, Sporting Goods
Dick's Sporting Goods will be opening its 39th store in California and 604th store nationwide on Friday, Feb. 6 at Coddingtown Mall in Santa Rosa, CA (1975 Cleveland Avenue). Dick's three-day grand opening celebration will run through ...
Tags: Dry T-Shirt, Sporting Goods
Globally-recognized restaurant brand Tony Roma’s serve five new ‘Crave the Kick’ items infused with the flavors of chipotle, poblano, apple and pomegranate for a limited period of time. "We want to start the year with a ...
Tags: chipotle, poblano, apple, Agriculture
According to a study released today by GE Capital Fleet Services, companies that own their vehicle fleets report that they are challenged by capital expenditure limitations and the total cost of ownership of their fleets. Nearly 200 CFOs ...
Tags: fleet operations, managing activities, Auto
Red Robin Gourmet will unveil The Cure Burger, whihc will be available by request only at participating restaurants nationwide beginning 1 January. Millions of drinking-age Americans believe food is the key to hangover relief, with almost ...
Tags: eggs, breakfast meats, burgers