Online is still the number one go-to destination for mums who are looking for pre-school toys. 58.3 per cent of parents surveyed by ToyNews say they buy their new toys using internet stores. However, one third of those say they also ...
Tags: Toys, pre-school toys
Toy retailers are getting behind World Book Day with a host of promotions. Toys R Us is encouraging children to dress up for World Book Day today (pictured, March 7th). It is offering 20 per cent off Smoby products, as well as buy one ...
Tags: World Book Day, promotion, toy industry
There's nothing better than receiving a toy endorsement from a real mum or dad. But what are the challenges of managing blogs and what do parents really want from you? We ask mums and marketing execs. Forget the pain (and pleasure) of ...
Tags: toys, toy endorsement, mummy blogger
Skylanders Giants Magic Choc will launch exclusively in Toys R Us stores across the UK. Distributor The In Thing has announced that the limited edition edible model making kits will be centered around the sought after Toys R Us exclusive ...
Tags: Toys, Skylanders, magic toy
A toy company is hoping to bring comic book characters old and new into action figure form. Indie Spotlight Comic Book Heroes, a crowdfunding project set up by Geoff Beckett Jr of GBJR Toys, hopes to raise $20,000 in investment to produce ...
Disney Infinity might not even be out until the summer, but Toys R Us has already hinted it may be stocking exclusive figures. CEO Jerry Storch, who has announced he will step down from his current role, told Family Gamer his views on ...
Tags: Disney Infinity, Toys R Us, Nintendo Life, toys
Toys R Us' Jerry Storch will step down as CEO after seven years at the helm, but will remain Chairman of the Board. He will also remain CEO while the retailer looks for his successor. Storch, 56, joined the company in February 2006 ...
Tags: Toys R Us, toy, company news
UK retailers have kicked off a number of toy deals and promotions for the half-term school break. Argos is offering shoppers a £5 gift voucher when they spend £30 or more on LEGO toys in-store, as is Amazon for online LEGO ...
Tags: toy deals, half-term school break, UK
The Argos-owned Chad Valley is the third biggest toy brand in the UK, with revenues of £430 million in 2010/2011 (the latest official figures published). Sainsbury’s is planning to significantly expand its Grow & Play line. It ...
The Star Trek website has posted pictures of the full Star Trek Kre-o range from Hasbro. It includes a $69.99 U.S.S. Enterprise play-set (US), a $29.99 Klingon Bird of Prey, $19.99 Spock's Volcano Mission set, $14.99 Transporter Trouble, ...
Tags: Star Trek Kre-O Range, toys
The new Moshi Monsters Light Buddies will launch exclusively in The Entertainer first. The 99p RRP products will roll out to Toys R Us and other High Street retailers soon after. Zappar has teamed up with Milkshake and Mind Candy to ...
Tags: Moshi Light, toys, Zappar
Toy retail giant Toys ‘R’ Us has turned to FP International to provide compact packing machines across its distribution chain in Europe The Mini Pak R machine can produce five different types of air cushions to package the ...
Tags: compact packing machines, Mini Pak R machine, Packaging
Toys R Us Inc. said on Wednesday that Gerald Storch, 56, will step down as chief executive of the world's largest dedicated toy retailer, while remaining chairman. The news came just weeks after the company reported lackluster results in ...
Tags: Storch, Toys, company news
More than 15,000 execs from 92 countries have registered to attend next week's US Toy Fair in New York, according to the Toy Industry Association. Year to date registration for international buyers is up three per cent - at time of press, ...
Tags: Toy Fair, Toy Industry, Toy
Soccerstarz has released its new blind bags, which offer up to 100 new figures, including some of the biggest players and teams in the sport. Launching throughout February, the bags include key names from UK sides such as Manchester ...
Tags: blind bags, Soccerstarz, Toys