Puma announced an extension of its partnership, which began in 2005, with the Ghana Football Association (GFA). Effective immediately, the new contract sees Puma continue as the technical supplier and official partner to the GFA for a ...
Adidas AG plans to sharply ramp up its endorsements of NFL and MLB players in the next few years, Adidas North American President Mark King said in an interview with the Wall Street Journal. The report stated Adidas will sign as many as 250 ...
Tags: Adidas AG, MLB players, Sporting Goods
The first College Football Playoff (CFP) National Championship is leading the way in environmental stewardship by incorporating sustainability as a key part of its operations. The U.S. Environmental Protection Agency is recognizing CFP, Kay ...
Tags: renewable energy, solid waste, Construction
Schutt Sports, a leading manufacturer of football and lacrosse helmets, and Brain Sentry, a leader in the emerging wearable impact sensor market, today announced that Schutt will offer sensor-enhanced football helmets starting with the 2015 ...
Riddell, Inc. today filed a lawsuit against Rawlings Sporting Goods Company, Inc., claiming Rawlings has infringed on four different patents arising from Riddell’s helmet and shoulder pad technologies. The four-count federal court ...
Tags: shoulder pad technologies, football helmets, Sporting Goods
According to results of a national poll by the Robert Morris University Polling Institute, 82.4 percent of Americans believe that sports teams and owners hide reports of scandalous player behavior to protect the team image. The poll ...
Puma and United Legwear & Apparel Co. LLC (ULAC) have initiated a joint venture (JV) in North America for the production, sales, marketing, and distribution of Puma children's apparel. The JV will operate in the name of Puma Kids Apparel ...
Tags: merchandising, sales, marketing teams, Apparel
The post-recession years have been challenging for the UK beer market, with sales dropping by over 500 million litres between 2009 and 2013 alone. However after five consecutive years of decline, new findings from market research Mintel has ...
Tags: beer market, cider market bode, Agriculture
LEGO Minifigures fan site suggests that 16 new iconic Springfield characters are en route this year, alongside a LEGO Kwik-E-Mart Hans Moleman, Groundskeeper Willie, Bartman and a whole host of further Springfield characters are rumoured ...
Tags: LEGO Minifigures, fan site, Toys
Life Time Fitness has expanded its annual Commitment Day to a four-day Commitment Festival that kicks off Friday, Jan. 1, with a 5K Fun Run in 52 cities. Set to take place at 113 Life Time destinations from coast to coast, the Festival ...
Tags: Festival, athletic abilities, Sporting Goods
The Consumer Electronics Association (CEA)® today announced that top executives from Condé Nast, Fox Networks Group, Google, McDonald’s, and The Walt Disney Co. will join the Brand Matters keynote at the 2015 International ...
Puma and pop star Rihanna announced a new multi-year partnership, kicking off in January 2015. Rihanna will become Puma's global ambassador for Women's Training and serve as the Puma women's creative director, bringing her styling ...
It's been confirmed that Apple is once again selling Bose headphones and speakers in its retail stores. Two months ago, Apple stopped selling Bose equipment amidst litigation for noise cancelling technology patent infringements. Bose ...
Tags: Bose, Consumer Electronics
And for the first time ever, Topps is also introducing a new Ultimate Football Quiz App. It’s a trip down memory lane for football fans and retailers alike, as Topps unveils its plans to revive the Merlin brand for its latest ...
Tags: League Sticker, Toys
GLIDDEN paint is calling all football fans to display their team spirit for a chance to score paint in the colors of their NATIONAL FOOTBALL LEAGUE team and gift cards to THE HOME DEPOT stores. Now through Feb. 2, 2015, participants are ...
Tags: Team Colors, family photos, Construction