The potential new collectable toy craze, Floppets will launch into the UK with The Entertainer. The toy retailer is planning a significant in-store joint marketing campaign across all of its 80 stores over the Easter and May half term ...
Tags: Floppets, Toys, company news
Jakks Pacific has extended its relationship with Lucasfilm, inking a deal to manufacture and distribute a raft of new Star Wars products. The agreement includes a 31-inch Darth Vader figure (pictured), as well as additional product ...
Tags: Jakks Pacific, Lucasfilm, Star Wars products
Wow Toys is launching a line of collectable animal figures next month. Known as My Pocket Pets, these pre-school toys will target children aged 18 months and upwards. Each pack contains a cute animal figure, plus an RSPCA sheet that ...
Tags: RSPCA, Pocket Money Animal Toy, toy
The 2012 Toy Industry Awards winners have been revealed. The awards ceremony took place at London Olympia's West Hall last night, organised by the British Toy & Hobby Association and the Toy Retailers Association. TOY RETAILER OF THE ...
Tags: Toy Fair, 2012, Toy Industry, Awards Winners
Golden Bear has lifted the lid on its new boys' collectable range called Dudes. The property from MEG - which combines physical and virtual elements - will hit toy stores in late summer in the form of foil bags, blister packs and ...
Tags: TOY FAIR, GB Toys, toy stores
Magic Box Int's new property, Kobots, is to sponsor targeted content across Turner kids channels throughout February and March 2013. The sponsored ad break bumpers will help to launch the new collectable, introducing different elements ...
Retail opinion was divided over what the most important or stand out moment was for the toy industry last year. Hasbro’s new Furby was named by just under ten per cent of the retailers we questioned, while seven per cent said the ...
Tags: toy, toy industry, toy retail
Flair is to repeat a successful school sampling campaign for Trash Pack. This year pupils will be challenged to design a Trash Pack Recycling Superhero with a ‘great, high value’ prize up for grabs. The new campaign will ...
Tags: Flair, school sampling campaign, Trash Pack
Disney has lifted the lid on a new video game/toy crossover that is set to challenge Skylanders. Disney Infinity is a video game that brings together characters from a mix of Disney/Pixar IP, including Jack Sparrow from Pirates of the ...
Tags: Disney, video game, toy, Skylanders
The final golden ticket in Vivid Imaginations' nationwide Gold Iggy promotion has been located. Nine year-old Cameron Smith from Worcester was the lucky recipient, and he now joins the exisiting four ticket holders on a trip to Moshi ...
Tags: golden ticket, Vivid Imaginations, Gold Iggy promotion
Magic Box Int is hoping to emulate the success it enjoyed with Gogos Crazy Bones,as it launches new potential playground craze Kobots next month. Kobots:Dual Action Game arrives on February 14th and features 48 collectable figurines ...
Tags: Magic Box, Kobots, Dual Action Game, Gogos Crazy Bones
E-Max will launch licensed products worldwide in spring 2013. A fresh The Trash Pack sticker collection and trading card game will hit arrive in spring 2013. Spain-based E-Max will launch the products worldwide excluding North America ...
Tags: Toys, licensed products, Trading Cards, Stickers
Mattel 01628 500 000 Mattel had two of the top five family games last year, according to NPD December 2011 data, and Uno was the number one card game. This season it has a number of fresh products, including Chameleon Crunch, which ...
Tags: Sector Guide, Puzzles, Games
It’s been a summer of patriotism, not least for the nation’s packs. But with the Olympics following hot on the heels of the Jubilee, Simon Creasey considers if the Union Jack always the answer How times have changed. When the ...
Tags: Packaging Market, Packaging, Tyrrells
OPI honoring James Bond with 18 karat gold polish OPI SKYFALL – James Bond 007 Collection In celebration of James Bond’s Golden Anniversary OPI released brand’s first-ever 18 karat gold leaf top coat “The Man ...
Tags: OPI, James Bond, OPI SKYFALL