Coca-Cola has launched Coca-Cola Life in the United Arab Emirates, the first low-calorie cola sweetened from a blend of stevia and sugar. Stevia, a zero-calorie sweetener from natural origins, comes from the best-tasting part of stevia ...
Tags: Coca-Cola Life, low-calorie cola
Coca-Cola has unveiled a series of new graphics for packaging in Mexico, as part of its new global marketing strategy – ‘One Brand’. The new graphics feature the Coca-Cola Red Disc as a unifying color on bottles and cans ...
The company is looking to promote the full choice of Coca-Cola variants, including Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life, with the product unification. The company’s recent research showed that not all British ...
Global drinks major Coca-Cola has launched Coca-Cola Life in Norway. Coca-Cola Life contains a third less sugar and a third fewer calories than regular Coke, and is sweetened with a blend of sugar and stevia-extract. "We have been ...
Tags: sugar, stevia-extract, Agriculture
Global drinks major PepsiCo is planning to launch stevia-sweetened Pepsi True in stores across Denver, Minneapolis and Washington, in the US. PepsiCo plans to commence the limited rollout of Pepsi True this week. This comes after the ...
Tags: consumer reaction, Agriculture
Stevia manufacturers are making moves to target the dairy sector, with global stevia producer PureCircle launching a product aimed specifically at this category. PureCircle is a leading global producer of “high-purity” stevia ...
Tags: Dairy Sector, Agriculture
The backlash against sugar has changed consumer attitudes is effecting global markets, according to a new report from global market research organisation Euromonitor International. The report identifies 34 global markets, all of which saw ...
Tags: sweeteners, Sugar
Coke has introduced Coca-Cola Life in Argentina – a "natural" cola that is made with a mix of sugar and Stevia, an extract from the leaves of a shrub in the chrysanthemum family that grows in Latin America. The new cola stands in the ...