Jim Beam, a bourbon whiskey brand produced by Beam Suntory, has launched new global packaging redesign for its entire portfolio. The global packaging upgrade marks the first time changes to the bourbon bottle in decades and comes after ...
Tags: Jim Beam, Packaging Redesign
The government of India is working on redesigning the packaging of its condom brand, Nirodh, to make it more attractive to customers. The brand has been selling the condoms in white plastic wrappers with texts printed on the wrapper's ...
Tags: condom brand, condom market, Packaging
Mr. Kipling are creating a buzz around Halloween and Xmas with their new Whirls! The brand is celebrating Halloween in style with their spooky, well loved spin on family favourites this year, with Shock & Orange Slices, Fiendish Fancies and ...
Tags: Whirls, Mr.Kipling
Show organisers easyFairs said that this trend has continued since its launch in 2010. The show attracted world-class speakers, international exhibitors from all corners of the globe and 3,560 visitors, smashing last year’s record ...
Tags: Packaging Innovations, Packaging
US-based household cleaning products manufacturer Envirocon Technologies has announced the launch of new packaging for its rinse agent Lemi Shine Rinse. Introduction of the new packaging is said to be the first phase of packaging redesign ...
Research and Markets has added the Packaging for an Aging Population report to its offerings. This report assesses the implications of our aging society on packaging design and demonstrates ways in which manufacturers can address these ...
Tags: Packaging, Aging Population
SeaPak frozen seafood, the No. 1 brand of specialty shrimp in the U.S., needed to strengthen and modernize brand identity across its entire portfolio Founded in St. Simons Island, Georgia and owned by Rich Products, the brand wanted to ...
Tags: SeaPak, Packaging Redesign, Packaging
Brand agency in New York City, CBX has joined forces with consumer products marketing company The Scotts Miracle-Gro to launch the packaging redesign of the household brand Ortho product line, which provides solutions for pest problems. ...
Tags: CBX, Packaging, Household Brand
Posted by Lisa McTigue Pierce, Executive Editor -- Packaging Digest, 4/5/2013 10:25:45 AM Mederma Stretch Marks Therapy is lighting up retail shelves with a stunning new package upgrade that addresses major retail challenges. The ...
Doritos, a leading brand from PepsiCo's Frito-Lay division, has partnered with branding and design firm Hornall Anderson to update its identity and packaging to create global harmonization and unleash the power of the iconic brand. "We ...
United Biscuits, a UK-based manufacturer of biscuits and cakes, has revamped the packaging of Crawford’s range and introduced a new line of 69p price marked packs (PMPs). Featuring large product images and price flashes on pack ...
Tags: United Biscuits, biscuits, cakes, packaging, Crawford's range
US-based pest and bird repellent products producer Bird-X has launched a new packaging design for its retail line of pest control products. According to the company, the new bold packaging has been designed to appeal to the increasing ...
Muller Dairy has revamped its Corner yoghurt range in the UK to include a new recipe, a change in its six-pack combinations and a packaging redesign. This is the first phase in what Muller claims is a "major programme" to revamp the ...
Tags: Muller Dairy, Corner yoghurt range, new recipe, major programme
US-based provider of micro lettuces, shoots, and herbs Bloom Microgreens is all set to launch its new eco-friendly packaging. The new packaging has been updated by Recipe, a food and beverage marketing firm in San Luis Obispo, US and the ...