Hasbro will release full length episodic Transformers Robots in Disguise content on the platform every two weeks. Following content partnerships for the My Little Pony and Littlest Pet Shop brands, Hasbro has once again teamed up with ...
Tags: Hasbro, SuperAwesome, Transformers, Robots in disguise
"Our mission from day one was to build the world’s biggest and safest kids marketing platform." SuperAwesome has detailed its major growth plans for the US and South East Asia. Reaching almost 200 million kids every month, ...
Tags: South East Asian Venture, Toys
"We wanted to try something different this autumn to entertain our target audience for Tamagotchi and this superb microsite is the perfect solution," said Bandai. Bandai and SuperAwesome have teamed launch a Tamagotchi microsite on ...
Tags: Tamagotchi, Toys
The team behind Box of Awesome and Box of OMG has partnered with the Copenhagen-based kids' social network. Children’s marketing platform, SuperAwesome is continuing its global expansion efforts with a new partnership with ...
Tags: SuperAwesome, Partnership, Toys
The toy firm has partnered with Smyths Toy Superstore for an exclusive Trolley Dash in celebration of its new range of collectables. GP Flair is celebrating the launch of its new collectables, Shopkins with an exclusive, televised Trolley ...
Tags: GP Flair, Televised Trolley Dash, Toys
Kids can to enter their dogs into one of three categories: All Dressed Up and Nowhere to Go, Smile for the Camera and Damned Uggly. Character Options' The Ugglys brand is teaming up with Gnasher to look for entrants into the ...
UK sales director honoured at successful inaugural event at BAFTA. Gerbie Quilter has been named as the first ever ToyNews Woman of the Year. Vivid Imaginations' sales director picked up the accolade at a special event held at BAFTA ...
Tags: Gerbie Quilter, Toynews Woman, Toys
SuperAwesome is the world's largest kids and teens marketing platform, reaching over 30 million children each month across mobile, web and online video. SuperAwesome will be taking its children's marketing initiative down under, as the ...
Tags: Toys
The Topps Box of Awesome will be exclusively available to all kids participating in the Topps Swap and Play Tour. SuperAwesome, the European kids' marketing platform, has teamed with Topps to launch a limited edition Box of Awesome. The ...
Tags: Toys
The partnership will see the new line of collectables reach SuperAwesome's network of 30 million children in the US and UK. SuperAwesome, the team behind Box of Awesome and Box of OMG, has teamed with LEGO to bring LEGO Mixels to its kids ...
Kari McCreath has joined the firm from Stardoll where she held a position in senior sales Childen's marketing platform, SuperAwesome is preparing for global expansion with the appointment of Kari McCreath as the company's new business ...
Tags: superawesome, stardoll, Mobigirl
Box of Awesome (which also has Box of OMG for girls) has acquired kids' swap site Swapit to become SuperAwesome. Despite having a truly awesome name, the company says it is now 'the UK's leading kids discovery platform'. Launched ...
Tags: Toy