Toy giant articles & resources on Made-in-China.com

Jakks Pacific Reports Losses in Q1 Results

Apr 28, 2017

Jakks Pacific has detailed its financial results for the first quarter ended March 31th, 2017, citing a decline in net sales. The toy giant revealed that net sales were $94.5 million compared to $95.8 million reported in the comparable ...

Tags: Jakks Pacific, toy

Hasbro Eyes Marvel-Style Cinematic Universe

Mar 27, 2017

Hasbro execs have revealed wider plans for cinematic franchises including Transformers, My Little Pony and G.I. Joe. With the fifth movie in the Transformers movie series gearing up for release in June, Hasbro execs have revealed to The ...

Tags: Hasbro, Marvel

Mattel Grows Asian Operations with Majority Stake Acquisition of Korea's Sonokong

Oct 11, 2016

The South Korean firm has also signed a two-year agreement for exclusive rights for sale, marketing and distribution of Mattel products. Mattel has embarked on its plans to expand in the Asian market following its majority stake ...

Tags: Mattel, Sonokong, agreement

Toys R Us Reaches Refinance Deal Amid Mixed Q2 2016 Results

Sep 20, 2016

Consolidated same store sales increased by 0.5 per cent while while consolidated net sales dipped $11million. Toys R Us has reached an agreement to refinance its 2017 notes and a portion of its 2018 maturities amid a mixed bag of ...

Tags: Toys R Us, financial results

Cartoonito Teams with Toys R Us for Masha and The Bear Campaign

Aug 24, 2016

The deal will see the toy giant sponsor Masha and the Bear everyday on Cartoonito until September 16th this year. Cartoonito and Simba Smoby have teamed up with children’s retailer Toys R Us to promote the channel’s hit ...

Tags: Cartoonito, Toys R Us, Masha and The Bear

Big Issues, Mini-Figures: How Firms Are Looking to Better Represent Society with Toys

Apr 11, 2016

Now that LEGO has unveiled a wheelchair using-figure and a stay-at-home dad in its latest LEGO City set, it seems the toy giant is embracing a true representation of society with its products. Jade Burke speaks to manufacturers and ...

Tags: LEGO, LEGO City set, Wheelchair, Vendors

Amy Von Walter Joins Toys R Us as EVP Of Global Comms

Mar 11, 2016

Von Walter joins the toy giant from Best Buy where she was vice president of communications and public affairs. Toys R Us has appointed a new executive vice president of global communications and public relations in the form of Amy von ...

Tags: Amy Von Walter, Toys R Us, Dave Brandon

TOMY Appointed Mark Foster as Head of Marketing Emea

Jun 1, 2015

The firm has appointed Mark Foster as head of marketing EMEA. TOMY has welcomed former Hasbro European marketing director, Mark Foster to the role of head of marketing EMEA. With what the firm has described as a ‘spectacular ...

Tags: EU Growth, TOMY

Moose Toys Has Been Named as The 2015 Toys R Us Partner of The Year

May 20, 2015

The firm has been championed by the retailer for its commitment, dedication and loyalty to the group. Moose Toys has been named as the 2015 Toys R Us Partner of the Year. The firm - one of the fastest growing toy companies in the US ...

Tags: Moose Toys, Toys R US

Toy Giant Will Move to a Pan-European Approach to Drive Greater Efficiencies

Mar 26, 2015

Toy giant will move from country-by-country leadership structure to a pan-European approach to drive greater efficiencies across its European business. Toys R Us is taking ‘aggressive steps in the months ahead’ to achieve ...

Tags: Toy giant, Toys R US, Toys

Smyths Toys Superstores Stepped Forward to Donate Toys to Hospitalized Children

Jan 20, 2015

Staff resorted to chaining toy to cots and beds to prevent the thefts. Smyths has stepped up to donate to the children on Newport's Royal Gwent children's ward. Smyths Toys Superstores has stepped forward to donate toys to hospitalized ...

Tags: toy thefts, Toys

Mixed Bag of Results in Toy Giant's Ytd Financial Lead Net Sales Down

Jan 13, 2015

Mixed bag of results in toy giant's YTD financial results with net sales down domestically but international increase. Toys R Us Inc. is ‘pleased with its efforts to strengthen and transform’ its business as year-to-date ...

Tags: Mixed bag, pricing strategy, Toys

The Future of The Store in The Balance as Rent to Jump to More Than $50 Million by 2016

Jan 7, 2015

Retail giant will continue to evaluate its lease renewal options amid rumours surrounding the future of one of its largest international stores. Toys R Us has revealed it will continue to evaluate its lease renewal options amid rumours ...

Tags: international stores, Toys

An Image Allegedly Depicting Action Figure Prototypes for The New Movie:Star Wars Saga

Jan 7, 2015

An image allegedly depicting action figure prototypes for the new movie has emerged. When Disney released its first teaser for its latest installment of the ongoing Star Wars saga, the online rumour mill span into overdrive. Now, Star ...

Tags: Star Wars, Toys

The Toy Giant Is Focusing Its Efforts on The Chinese Market

Nov 10, 2014

The toy giant is focusing its efforts on the Chinese market with 22 new stores planned for the region. Toys R Us has revealed its plans to have opened 90 new stores across the globe by the end of the year. The toy giant's growth plan ...

Tags: Toys R Us, Chinese market

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