pitching its laundry detergent

Tide Is Taking Notice and Retooling Its ADS and Products to Appeal to Men
Jan 11, 2013
For the first time in its 66 year history,some Tide commercials are featuring husbands doing the laundry.Imagine that—men washing and folding their family's clothes.What's next?Vacuuming?Maybe so.Men are spending two more minutes a ...

Tags: Tide, pitching its laundry detergent, 66 year history