A survey from WePack has revealed that half of UK companies failing to prepare packaging for growth of e-commerce deliveries. The survey found that 49.7% of firms have no plans in place to change the design of their packaging to deal with ...
Tags: E-Commerce Packaging, Packaging
With counterfeit sales accounting for up to 5% of European trade, the brand protection specialist is set to deliver essential tips for toy firms. With counterfeit sales accounting for up to 5% of European trade, and toys the third most ...
Tags: European trade, toy
Crown Royal has expanded its family of whiskies with the introduction of a new vanilla flavored whisky. The Crown Royal Vanilla Flavored Whisky is a blend of hand selected Crown Royal whiskies infused with the rich flavor of Madagascar ...
Meredith Corporation and Bellisio Foods have introduced new EatingWell frozen entrées. EatingWell frozen entrées are a delicious addition to the freezer aisle and feature ingredients selected specifically for those seeking ...
Tags: Meredith Corporation, Bellisio Foods, EatingWell frozen entrées
Kids can now make their own snowballs, by adding to powder to water and watching it form life-like snow. Zimpli Kids has launched a new Gelli Snow Battle Pack, encouraging kids to get active with snowball fights whatever the weather. ...
Tags: Zimpli Kids, Gelli Snow Battle Pack, Make-Your-Own Snowball
S+L Communications, the LA-based fashion and sports pr agency currently representing Blundstone, Laird Apparel, Cienta and Tsukihoshi, has been acquired by Santy, a full-service, integrated marketing communications firm based in Scottsdale, ...
Tags: S+L, Acquisition
'We've heard great things about last year's FunFest event, so were delighted to be joining the line-up this year,'says Kids@Play. This year’s FunFest Blogger Summit has revealed is first two expo partners, with JCB Kids returning ...
Tags: JCB, FunFest Blogger Summit, JCB Kids
For those thinking that the Diamond is Forever advertising campaign will easily resonate with millennials, think again. De Beers has a lot of work to do before it relaunches the iconic slogan in late September, as part of Forevermark U.S. ...
As the gatekeeper for your event and exhibit budget, you are undoubtedly looking for ways to make your dollar stretch as far as possible, while also creating a dynamic presence with your exhibit space. However, there are other ways to ...
Tags: Booth Space, exhibit budget
The sleeping habits of teens comes under scrutiny ahead of the exam season as The Sleep Council launches the results of its latest survey. According to the research published on 27th March: In the month leading up to exams the ...
Crown Royal Canadian Whisky expands its legendary portfolio with the announcement of a new flavored whisky. Crown Royal Regal Apple is a combination of the well-known, premium taste of Crown Royal whisky infused with natural apple ...
Tags: Crown Royal Regal Apple, Whisky, Agriculture
Long gone are the days of cheap, plastic looking vinyl flooring. Thanks to advancements in technology over the last decade, manufacturers are now able to capture greater detail and produce luxury vinyl tile (LVT) with stunning realism. ...
It is the first label update in a decade. Once final designs were created, James White used its social media platforms to ask consumers to choose their favourite design, with 64% preferring the winning design. The Classics range features ...
Tags: New Look, James White's Juices, Packaging
Fisher-Price has launched its seven figure Discover Your Way campaign, designed to tell parents that there's no right or wrong way for a child to play. The campaign will be launched with a prime time slot during ITV’s Emmerdale on ...
Tags: Fisher-Price, Your Way Campaign, Toys
Campaign aims to convey the 'developmental benefits of Fisher-Price toys for this age group.' Fisher-Price is helping parents celebrate the milestone of a 1st Birthday with a new extensive marketing and PR campaign. The campaign aims ...
Tags: Fisher-Price, 1st Birthday Campaign, Toys