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Under Armour to Sponsor New Mexico State University

Apr 19, 2016

Under Armour Inc. will become the official outfitter of New Mexico State University, beginning July 1, 2016. As part of the multi-year agreement, Under Armour will provide on-field and training gear for 16 Aggie varsity sports. ...

Tags: Under Armour, New Mexico State University, NM State

Under Armour to Sponsor Southampton FC

Apr 15, 2016

Under Armour formed a multi-year partnership with the Southampton Football Club, the English soccer club that competes in the Premier League. The following are the six key pledges that Southampton FC and Under Armour plan to deliver over ...

Tags: Under Armour, Southampton FC, Football Club

Wanda Plans Film Arm's IPO, Eyes Hollywood Size

Nov 25, 2015

A Wanda cinema in Yichang, Hubei province. [Photo by Zhou Jianping/China Daily] Dalian Wanda Group Co Ltd, the privately owned Chinese property conglomerate, plans to list its film production and distribution business within a year, Wang ...

Tags: Wanda, film production, international film industry

Ledman To Acquire Swiss Media Infront Sports and Media for EUR 25M

Nov 13, 2015

Chinese LED manufacturer Ledman announced it will be acquiring Infront Sports and Media for EUR 25 million (US $27.35 million) on Thursday. The main purpose of this investment is to strengthen Ledman’s participation in international ...

Tags: Ledman, international sports market, LED

Nike Has Signed on as The Official Outfitter for The Providence College Friars

Jul 8, 2015

Nike has signed on as the official outfitter for the Providence College Friars in an expanded relationship. “We are excited to partner with Nike, the worldwide leader in the industry,” Providence College Athletics Director Bob ...

Tags: Nike partner providece, athletic program

Michigan Athletics and Adidas to Extend Their Partnership

Jun 24, 2015

The Eastern Michigan University Department of Athletic and Adidas announced a new contract on June 18 that extends their partnership through the 2021-22 athletic season. The seven-year contract between EMU and Adidas runs through June 30, ...

Tags: Adidas, official apparel, footwear

Nike's Earnings Rose 16% in Q3

Mar 24, 2015

Nike Inc. reported earnings rose 16.0 percent in its third quarter ended Feb. 28, to $791 million, or 89 cents a share, versus Wall Street's consensus target of 84 cents. Sales rose 7.0 percent to $7.46 billion. Sales on a currency-neutral ...

Tags: Nike, Earnings, Sporting Goods

Hyundai Has Been Selected as The Official Automotive Partner of The Icc Cricket World Cup

Feb 12, 2015

Hyundai has announced that the company has been selected as the official automotive partner of the ICC Cricket World Cup 2015, and has already provided a fleet of 94 vehicles to be used during the championship. The fleet was provided by ...

Tags: Hyundai, Cricket World Cup

Timex Partnered with Global Sports Communication O Work Closely with Road Runners

Jan 26, 2015

Timex has partnered with Global Sports Communication to work closely with road runners and other athletes the agency manages all over the world. “I started with a simple stopwatch coaching the athletes, but today there are so many ...

Tags: sports marketing, healthy lifestyle, Sporting Goods

Puma Announced an Extension of Its Partnership with The GFA

Jan 15, 2015

Puma announced an extension of its partnership, which began in 2005, with the Ghana Football Association (GFA). Effective immediately, the new contract sees Puma continue as the technical supplier and official partner to the GFA for a ...

Tags: playing kits, training apparel, Sporting Goods

Chaco Selects OSM, Which Covers The Southeast Territory, as This Year's Winner

Jan 14, 2015

In what has become an annual tradition, Chaco named its sales agency of the year at its recent sales meeting with the donning of the official gecko green jacket in a nod to golf's ultimate award at The Masters. Chaco selected Outdoor Sports ...

Tags: golf, Sporting Goods

Head North America Promoted Jon Rucker to Svp Sales/Marketing for Head USA Winter Sports

Jan 9, 2015

Head North America promoted Jon Rucker to SVP sales/marketing for Head USA Winter Sports. “Jon’s leadership has propelled our U.S. Winter Division to new heights. 2014 was a record year for us,” stated Kevin Kempin, ...

Tags: SVP sales/marketing, Sporting Goods

Fox Head Announces Pete Fox to Rejoin in Newly Created Role of Chief Creative Officer

Dec 12, 2014

Fox Head Inc. announced that Pete Fox will rejoin the company in the newly created role of chief creative officer. Fox will report directly to Interim CEO Scott Olivet with his appointment being effective immediately. Formerly the ...

Tags: Officer, Former CEO, Sporting Goods

Top 500 Asian Brands Were Revealed During The 9th World Manager Summit Meeting

Sep 29, 2014

The 9th World Manager Summit Meeting was held in Hong Kong on Sept. 24, 2014, and top 500 Asian brands were revealed during the meeting, and Linglong Tire ranked the 353th, and this is the first time for Linglong Tire to be listed on the ...

Tags: Linglong Tire, Top 500 Asian Brands, Accessories

Yokohama Is The Title Sponsor of This Week's LPGA Tournament

Sep 17, 2014

For years, Yokohama Tire Corp. has utilized football, basketball and baseball as the backbone of its sports marketing program. In 2014, it added golf, specifically women's golf. Yokohama is the title sponsor of this week's Ladies ...

Tags: Yokohama, LPGA, Accessories

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