Trade Resources Company News Unilever Ice Cream Is Set to Launch 16 New Frozen Treats for 2015

Unilever Ice Cream Is Set to Launch 16 New Frozen Treats for 2015

Tags: Ice Cream, Juice, Food

Unilever Ice Cream is set to launch 16 new frozen treats for 2015, covering a wide range of products as well as flavours.

The company plans to roll out Breyers, Good Humor, Klondike, MAGNUM Ice Cream and Popsicle Brands in new tastes. Fruttare will be made using sustainable fruits.

Unilever Ice Cream brand building marketing director Nick Soukas said: "Whether you're a mint-a-holic, choc-o-holic, candy or cookie fanatic, this year's assortment of new frozen treats from Unilever Ice Cream has something for every taste bud."

Unilever's Breyers will expand its original and Breyers Gelato Indulgences line, offering them in 28.5oz clear tubs. Good Humor is set to launch its products with a new logo and packaging across its entire line in addition to new offerings.

Klondike will add a 12th member to its classic, stickless variety and plans to expand the Klondike Kandy line. Ice cream bar MAGNUM will unveil two new pleasures in six-count multipacks at select retailers.

Popsicle Brand plans to offer three new varieties in 16 or 18-count boxes at grocery stores this April.

Fruttare Fruit & Juice Bars will be offered in six-count multipacks and Fruttare Fruit & Milk bars would be available in four-count packs.



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Unilever Ice Cream to Unveil New Frozen Treats in 2015