Since 2008 the Kidizoom has been one of the top ten toys every year, in terms of sales value.
Technology has played a massive part in Kidizoom's success. Today the Twist Plus product features a two mega pixel camera with twisting lens, 4x digital zoom, SD card slot, storage for 500 photos and much more, presenting kids with a quality camera.
But how has the product changed since 2007 and what's enabled it to sell over 1.5 million units in the UK to date?
Source:
http://www.toynews-online.biz/news/38500/VTech-Kidizoom-Anatomy-of-a-blockbuster-product
