Trade Resources Company News ROK Drinks Launches New Bogart's Bottle

ROK Drinks Launches New Bogart's Bottle

ROK Drinks and the Humphrey Bogart Estate have launched the Bogart Spirits custom edition signature bottle.

This new offering, will feature Humphrey Bogart's personal signature embossed on every bottle of Bogart's Gin and Vodka.

The new bottle creates a differentiated shelf presence to support Bogart's premium positioning for its brand in the global market. The current Bogart's portfolio consists of craft distilled vodka and gin with new offerings on the way. The bottle perfectly reflects Humphrey Bogart's personality and his status as a Hollywood icon.

"Bogart's Gin and Vodka is the perfect example of HOLLYWOOD LUXURY. We're excited to launch this custom edition bottle as it adds a bit of that old world glamour, when quality mattered, that is synonymous with Bogart's time. This is just a taste of the exciting things to come," said Chairman ROK Drinks Jonathan Kendrick.

The Bogart Vodka's limited edition bottle will be available at select retailers nationwide by November 2016-with a suggested retail price of $24.00 for Gin and $26.00 for the Vodka both in a 750 ml bottle, 90 proof, 45% Alc. By Vol. Both Products are distilled at the ROK distillery from 100% premium grain spirits, using a continuous distillation process, Bogart's Vodka is crisp and smooth, creating a clean taste on the palate. Bogart's Gin has a nice base of macadamia, laced with juniper and finishes with crisp bright citrus notes.

Source: http://containers.packaging-business-review.com/news/rok-drinks-and-the-humphrey-bogart-estate-unveil-a-custom-bogart-spirits-bottle-5006364
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