Naturally Splendid Enterprises is pleased to announce an agreement with Purity Life Health Products LP "Purity Life" to distribute its NATERA superfood line across Canada.
Purity Life was founded in 1984 and is Canada's leading distributor of natural health products including dietary supplements, vitamins, natural body care, earth friendly household goods and natural health food products. It supplies high-quality natural health products to more than 7,000 stores across Canada, including most major food, drug and mass merchandisers and natural health food stores. Purity Life has two strategically located distribution facilities in Acton, Ontario and Vancouver, British Columbia that allow the company to provide timely service to its customers across the country.
"Purity Life is an ideal distributor for NATERA. We are thrilled with the opportunity to partner with Purity Life to market our NATERA products to stores across Canada", said Naturally Splendid CEO Craig Goodwin "In addition, with this distribution network in place we have the ability to distribute future proprietary products featuring the plant based omega delivery technologies developed by Boreal."
From 2011 to October of 2013, Naturally Splendid had tested a retail market of 350 stores with its hemp protein and hemp seed products, receiving positive feedback and market acceptance from its customers. "We gained invaluable insight after testing the market in 350 stores with our original branding. Craig Goodwin added, "After rebranding in October 2013, the Company has experienced increased market acceptance and increasing sales, culminating at this time, in the Purity Life distribution agreement which is expected to further enhance sales and market recognition.
