The ecigarette company ECigaretteDirect.co.uk, which is based in Swansea, has been chosen to be a candidate for Living Wage Champion Awards 2014. ECigaretteDirect sells ecigarettes and vape product online and also through stores located all over England and Wales.
The ecigarette company started living wage to its employees back in 2011. Its co-founder, James Dunworth, remarked that they feel glad to be shortlisted for the Living Wage award and they are excited to find out if they are among the chosen lucky winners.
He added that it is really important for them to be a responsible employer so paying the living wage has always been among their plans for their employees right from the start of launching the business. Winners for this award will be announced on November 2.
Also hoping to win the Living Wage award are companies such as Aquaterra in London, ActionAid UK in London, Ark Housing Association in Northern Ireland, Birmingham City Council in East Midlands, City of York Council, and Penrose Care in London.
About ECigaretteDirect
Satisfactory customer service is the company’s top priority, which is far more important than product marketing. O its website, it is stated that the ecig firm believes that if customers are happy with its service, the business will naturally grow via customer recommendations.
Its offered Smoker’s Halo is among the leading ecigarette brands today. It has ROHS, CEE and wiiii approvals. Smoker’s Halo is likewise approved by ECITA and has the ECITA standard of excellence. Regular batteries and kits are covered by one year warranty.
It was in 2008 when the company started supplying ecigs to customers. It had shipped items to a large part of Europe, to Canada, America, New Zealand, Australia and Middle East.
It might still be a small company until now, but this also offers certain perks to customers. A small company can devote more time to customers. A small company can provide personal attention to customers rather ha automated replies.
About Living Wage
Living Wage is independently set and annually updated. It is computed in accordance with the basic living cost in the UK. Employers are not required to pay the Living Wage because it is a voluntary effort of employers to do so. Living Wage is supported by political parties and is backed by the Opposition leader and the Prime Minister.
Paying this Living Wage offers a lot of benefits not just to the employees. There was an independent study that found 80% of employers believing that implementation of such policies helped enhance the staff’s work quality and decreased the rate of employee’s absenteeism by 25%.
Two thirds of employers also reported that this policy also had significant impact on retention and recruitment in the organization. There were 70% of employers who felt that paying the Living Wage increased the awareness of consumers that the company is committed as an ethical employer.
Living Wage campaign was launched in year 2001 by East London parents who were them frustrated with the minimum wage salaries they received from their two jobs. These parents had two jobs in order to adequately support the needs of their families, but at the expense of losing time for their families.
When employees are paid the Living wage, it means they can adequately provide for their families without losing quality time with them. Thus, those employees paid with the Living wage showed better commitment to their jobs.
Ecig users are likewise employees working for their individual companies. Thus, knowing that the ecig company from which they buy their ecig supplies would most likely be inspired to support that company. This is because they know that the company cares not only for its revenue and growth, but also for the welfare of its employees and customers.
