Youngevity International, global direct marketer of nutritional and lifestyle enhancement products and also a vertically-integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced that it has partnered with Energy Professionals of Dayton, OH, to launch “The Choice Energy Program” to provide Energy Professionals’ energy and natural gas services to Youngevity’s network of distributors and customers.
The official launch events are scheduled for mid-January in the State of Texas.
Deregulation has led to significant new opportunities in the energy supply marketplace. Energy Professionals is an industry leader with a decade of experience, and contracts with 10 of the top 13 energy supply companies in the country. Currently Energy Professionals services over 5 million residential customers and over 50,000 commercial accounts.
"Youngevity's unique business model is about diversification and providing a wide range of product and service benefits to a growing group of customers and distributors," said Dave Briskie, CFO of Youngevity International. "We intend to continue to leverage the buying power and earnings capacity within our network platform by providing wholesome and superior quality products and services."
"Our goal is for this partnership to provide the best energy services to our customers and allow our distributors to share in the $500 billion energy industry," said Bill Andreoli, President of Youngevity International. "Energy services represent a transfer buying experience. Everyone uses energy every day, and now we believe our distributors can make a better energy choice, and supplement their income by helping customers do the same."
Youngevity currently markets products and services in four distinct categories, which are Health and Wellness, Beauty and Care, Food and Beverage, and Home and Family. The diverse product offering includes healthy weight loss, liquid mineral-based nutrition, essential oils, mineral makeup, fashion and jewelry, coffee, healthy chocolate, healthy energy drinks, memory booking, and many others.
Expansion into other deregulated states is also anticipated to follow. Energy Professionals also provides green renewable energy options, allowing customers and distributors to expand their commitment to the Youngevity "Be the Change" Foundation initiative by offsetting their personal carbon footprint.
