Trade Resources Industry Views Kiddiekix to Use Innovia Films' Natureflex Film to Pack Cereals and Dried Fruit Snacks

Kiddiekix to Use Innovia Films' Natureflex Film to Pack Cereals and Dried Fruit Snacks

Innovia Films' NatureFlex flexible packaging film has been chosen by South African company KiddieKix to pack its cereals and dried fruit snacks.

Kiddiekix to Use Innovia Films' Natureflex Film to Pack Cereals and Dried Fruit Snacks

NatureFlex speciality packaging films are made from renewable resources such as wood-pulp sourced from managed plantations.

These films act as a barrier against UV light and mineral oil, while offering grease and chemical resistance, dead fold and anti-static properties, the company said.

Innovia Films said that NatureFlex films are compliant with the American ASTM D6400 and European EN13432 standards for compostable packaging.

NatureFlex films use heat seal-resins on each side and offer a super wide heat seal range for better machine performance.

KiddieKix founder Alison McDowell said: "At KiddieKix our aim is take care of our children's future, which means creating an entirely eco-sustainable product, including the packaging. We sampled many compostable materials for our inner packaging and nothing compared to NatureFlex.

"In terms of feel, quality, strength, durability and barrier protection NatureFlex came out streets ahead of any other product."

KiddieKix manufactures health and nutrition for children at its facilities in Stellenbosch, Western Cape.

Earlier this year, Innovia Films launched its first bioriented polypropylene (BOPP) film, Propafilm RCU.

The Propafilm is proven to provide up to 1.5 years protection from mineral oil migration.

It is claimed to offer superior optical properties, a low sealing threshold and a broader sealing range which will offer better packaging facilities for products including biscuits, bakery, confectionery, dried foods, tea and cereals, among others.

Image: KiddieKix manufactures health and nutrition for children at its facilities in Stellenbosch, Western Cape. Photo: courtesy of Innovia Films.

Source: http://foodproducts.packaging-business-review.com/news/kiddiekix-to-use-innovia-films-natureflex-film-to-pack-cereals-and-dried-fruit-snacks-150915-4670828
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