Trade Resources Industry Views Skoda Auto Has Announced The New Design Concept for Its Brand Portfolio

Skoda Auto Has Announced The New Design Concept for Its Brand Portfolio

Czech car maker Skoda Auto has unveiled the new design concept for its brand portfolio which comprises of enhanced design features,as part of its continued visual rejuvenation programme.

Skoda Auto presented its corporate design under the slogan'The New Power of Skoda',at this year's Volkswagen Group Evening.

With the launch of the design concept,the brand has unveiled plans to extend its foot print in Europe,as well as in China,India and Russia.

Skoda's design for its brand portfolio focuses on enhancing its distinguishing features of freshness and precision.

The main part of the logo,the winged arrow will be changed,to make it larger and more visible as it intersects the horizontal line of the bonnet.

The hue of the winged arrow has been changed from'natural green'to the new lush'SKODA Green'and the outer area is highlighted with a chrome look.

The design concept also features long wheelbase and short overhangs which offers above-average interior space coupled with the dynamic roof line.

Integration of the tailgate,modern interior modular design,radiator grille are other freshly interpreted features.

The design changes are in line with the economic goals set by the carmaker and will include use of modern stylistic elements and the latest technology.

Skoda manufactures all the cars in Mlada Boleslav in the Czech Republic.

Source: http://design.automotive-business-review.com/news/skoda-auto-unveils-new-design-concept-010311
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Skoda Auto Unveils New Design Concept for The Brand
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