Trade Resources Industry Views Hasbro Unveils New Mouthpiece Challenge Game Speak out

Hasbro Unveils New Mouthpiece Challenge Game Speak out

'We're  looking to provide consumers with exciting, authentic gameplay experiences driven by real people and real moments and are thrilled to deliver the side-splitting Speak Out game this summer,'says Hasbro's Jonathan Berkowitz.

Hasbro is bringing a mouthpiece challenge to fans with its brand new game Speak Out.

The game asks players to say ridiculous statements such as ‘Nifty nuns having fun’ whilst wearing a mouthpiece, and a string of videos starring the new game have already taken the internet by storm.

“Both Pie Face and Speak Out are as fun to watch as they are to play – a key element for a great game and a terrific opportunity for Hasbro to extend viral play patterns to gaming fans around the world,” said Jonathan Berkowitz, SVP of global marketing for Hasbro Gaming.

“We’re looking to provide consumers with exciting, authentic gameplay experiences driven by real people and real moments and are thrilled to deliver the side-splitting Speak Out game this summer.”

The firm is also teaming up with entertainer Joe Santagato, whose ‘Watch Ya’ Mouth’ challenge video received nearly 45 million views to date, to develop custom content for social media and a game expansion.

The game also boasts five mouth pieces, 200 double-sided content cards and a sand-timer, and will land on shelves in the US, Canada and UK this August.

Source: http://www.toynews-online.biz/news/read/hasbro-unveils-new-mouthpiece-challenge-game-speak-out/046881
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