Trade Resources Industry Views QuadPackaging Enhances Globalpassport Brand Management Service Solution

QuadPackaging Enhances Globalpassport Brand Management Service Solution

QuadPackaging has streamlined global brand management with improved GlobalPassport solution.

The optimized GlobalPassport brand management service protects brand identity and ensures quality and consistency of cartons, tags, labels and other packaging products from concept to shipment across the globe.

The platform's centralized pre-production, quality assurance systems and regional expert help to have quality packaged products on store shelves both within the US and abroad.

Customers collaborate with a localized team of brand experts who identify specific pain points within the supply chain, which affect brand marketing such as reproduction inconsistencies or functional issues on the retail shelf.

Later, they provide customizable end-to-end global brand management solution for customers, which maintain integrity and quality from design and engineering to printing, labeling, inventory management and shipment.

The customer-centric service model is supported by the technology platform GlobalPassport enterprise management.

The web-based project management and pre-production approval system is said to offer a secure and user-friendly server, which ensures data protection and streamlines collaboration, asset management and authorizations.

QuadPackaging president Tom Garland said: "When a customer is headquartered in the United States but manufactures its packaging halfway around the world, inherent challenges are posed on the brand, its people and the packaging itself.

"GlobalPassport builds on our decades of experience in understanding customer and consumer needs to provide a local service with global reach and the personalized service that is a hallmark of QuadPackaging."

Source: http://automationandtechnology.packaging-business-review.com/news/quadpackaging-enhances-globalpassport-brand-management-service-solution-130516-4892305
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